Archive for December, 2008

Why Social-Bookmarking help SEO?

Social bookmarking allows the users to store, organize, share and search bookmarks of web pages. Social bookmarking enables the internet users to access and add their favorite bookmarks from any computer. To organize these bookmarks personalized and informal tags are used. These sites helps to measure the popularity of the given site compare to other site. Basically, everything on this site is someone’s favorite. All you need to do is have look on it.
There are lot of uses and need of using social bookmarking like it helps to share your favorites with friends, family, coworkers and anyone else you wanted to. By creating a shared account by a group t collect and organize bookmarks that are useful to entire group. In short, social bookmarking saves lot of time. It helps to share information sitting at home on your own system. As today time is so precious.
Social bookmarking also helps SEO due to its immense popularity of being in front page. This also increases traffic to your sites. In long run, number of inbound links to your site will increase and regard you as a link reference. Social bookmarking uses this method of increasing traffic as their media platform with the viral marketing campaign.
Therefore, social bookmarking is a great way to increase traffic and potential customer to your website. But in order o be successful social bookmarking, you are required to provide the content that worth and has value in it.

Google webmaster holiday ideas

Google compiled a list of quick and simple tips for websites preparing for the holiday rush. For online and offline retailers, we understand that your website is a big part of your business, especially this time of year. Whether it’s to make the sale online or to increase foot traffic to your brick-and-mortar location, your web presence is a critical part of your business plan. The tips below are fast, free, and can make a big difference.Verify that your site is indexed by Google (and is returned in search results)Check your snippet content and page titles with the site: command [site:example.com] — do they look accurate and descriptive for users? Ideally, each title and snippet should be unique in order to reflect that each URL contains unique content. If anything is missing or you want more details, you can also use the Content Analysis tool in Webmaster Tools. There you can see which URLs on your site show duplicate titles or meta descriptions.
Label your images accurately

Don’t miss out on potential customers! Because good ‘alt’ text and descriptive filenames help us better understand images, make sure you change non-descriptive file names [001.jpg] to something more accurate [NintendoWii.jpg]. Image Search is one of our largest search properties, so you should take advantage of it.Know what Google knows (about your site)Check for crawl errors and learn the top queries that bring traffic to your site through Webmaster Tools. See our diagnostics checklist.Have a plan for expiring and temporary pagesMake sure to serve accurate HTTP status codes. If you no longer sell a product, serve a 404. If you have changed a product page to a new URL, serve a 301 to redirect the old page to the new one. Keeping your site up-to-date can help bring more targeted traffic your way.Increase foot traffic tooIf your website directs customers to a brick-and-mortar location, make sure you claim and double check your business listing in Google Local.
Usability 101Test the usability of your checkout process with various browsers. Ask yourself if a user can get from product page to checkout without assistance. Is your checkout button easy to find?

What’s the best way to determine a web page value?

What’s the best way to determine a web page value?
The best way to determine web page value is treating the outdated pages and getting rid of multiple pages.
It is believed that out-of-stock product pages are not at all useful to any visitor but still carry a lot of weight. So it is necessary to do something worthwhile for the visitors and to take SEO power for granted. Outdated pages can be made worthwhile by the following:
Preserve the page and add “Related product” section.
Put some new content on the old URL and move the old content to a new URL.
Delete the pages and let the return from 4o4 header (if any of the page that has no value at all).
Move the pages to archive and amend internal linking to “leak” less internal PR.
Keep the pages but remove all references from the site; if they have to little value then think about that.
Redirect the pages to new relevant version of 301.
Next is to get rid of some multiple web pages without loosing rankings or getting in to any sort of penalties. WebMasterWorld thread discusses the issues of removing multiple low quality pages as a benefit to the users.
But before deciding what to be done to these pages it is necessary to first define its SEO value. At the WebMasterWorld forums a thread was discussed on how to evaluate the worth of page, so how can a page SEO value can be determined?
Having a toolbar PR, Organic Ranking and Traffic are bad indicator. Pages with Graybar PR get many Google referred traffics and back links too. Organic Ranking cannot be a good performance indicator because ranking come and goes as and when. There are many criteria that influence rankings like Google personalization, Geo targeting, new “Search Wiki” Google feature, new competing pages, etc. just like ranking traffics are also temporary. Traffic comes and goes accordingly. Therefore, with help of this SEO value of pages cannot be determined. But external in-links can probably be a good indicator and with the help of external in-links SEO value of page can be determined because if the page is able to pass PR it does have value.

A role of SEO consulting specialist and how to find them

When you look in to finding a SEO consulting specialist, there are few recommended places you can start with. One way is simple to search them Via Google. Many, if not all consultants in this field advertise online. Just go to their site and take a look around. How well it match your own in content and feel? Working with SEO consultant specialist is just like investigating any other business opportunity. Another way to go about finding a SEO consultant specialist is to go through some of directories that will categorize them for you. These directories are places where consultants themselves have left their information and serve as of a yellow pages listing for people in the field. These directories are distribution release useful, so that the client can post review of the services they received. Make sure that you check the review area thoroughly before you commit anything to anyone. But at the same time it does not necessarily mean that bad review in professional in question is bad at his job.
Finding a good SEO consultant can position your website far ahead of the competition, in particular if you are just getting started. When people carry out searches, they are looking for immediate appropriate information where to send press release problem and if you are the first link they find to click, you will have a huge advantage over your competitors. Because of this, a SEO consulting specialist can help your business move forward quite quickly. Always be sure to look into their methods. One technique that SEO consulting specialists will often do is offer to host your website. While there are several other reasons to do so, that is putting you in a network of related but not competing services? There are also some strategies that will not help you in the long run. If SEO consulting offers you more hits, but its providing them by hiring people to go to your site, the traffic to your site increase, but your business will not world press release. On the other hand, a SEO consulting specialist who really understands the way search engines operate and can suggest solid technique, like what to add to your site to bring more relevant business to it or who can work with things like targeted pay per click advertising can turn out to be someone quite important to your business.
If you are looking into finding a SEO consulting specialist, make your choices wisely and always make sure that you get a specialist who will explain to you what he is doing and why.

Cuil denies spamming our blogs with comment spam

Cuil’s official denial of comment spam with cuil.com link

“We’ve received a few reports of spam comments on various blogs that “advertise” Cuil, among other sites. We at Cuil would like to assure everyone out there that we have nothing to do with this. We have not and would not engage in this activity. It is likely that someone is posting links to sites such as ours in an effort to disguise their true intent and trick comment filtering systems. Search engine guru Danny Sullivan of Search Engine Land has commented on one post agreeing with this line of thinking.
So, to put the record straight: it’s not cool, and it’s not us. We use the Web too, and these kinds of things annoy us as much as they annoy you.
As a side note, we encourage webmasters to use the nofollow attribute for links in their comments and forums. Google (and others) indicate they use this as a signal to ignore links. If this practice becomes more common, perhaps we can discourage these people from bothering with these posts in the first place.
Happy searching and enjoy the holiday season!”

Offensive Google AdSense Ads Showing Up On Publisher Sites

The member of WebMasterWorld forum who runs Google AdSense was stunt to see that Ads that are being run are of nude Asian Women in the Site. He has no idea that those Ads got there and is extremely disgusted that the Ads was placed on his site which now makes him guilty by association.
This has caused him to remove Google AdSense from his site. It was an illegal Ad. It is not the first time; another man who is running Google AdSense on the children’s website discovered adult and teen gay chat room ads on their site. When the parents of those children complaints they said it is Google’s responsibility.
At the though the parents stop visiting the site, ultimately it was the mistake of the publisher. What the publisher do next? He actually stopped using the Google AdSense.
The most specific ad from the Asian Women is likely to be just some overseas bridal program. This issue is very offensive and so Google should consider filtering further. Again, by association, the publisher gets held responsible and Google is bound to lose revenue when the publisher pulls out of the AdSense program.

Message center info through Google API

The webmaster tool has just launched the Message Center GData API as a part of webmaster tools API. For those of you that are not familiar with GData, it’s a protocol for reading and writing Data on the web. GData makes it very easy to communicate with many Google services, like webmaster tools. The webmaster tool GData API has been updated to allow you to get even more out of webmaster tools, such as setting graphic location or your preferred domain. If your site targets user in a particular geographic location, you can actually use our geographic tool to provide us with information that will help us determine your site appears in our country-specific search results and also improve our search result for geographic queries. This feature can be used only with the top-level domain, such as .com or .org. and if no information is entered in webmaster tools, we will continue to make geographic association largely based on top level domain and the IP address of the web server from which the context was served.
The webmaster tool GData API already allows you to add and verify sites for your account and to submit sitemaps programmatically. With the help of these webmaster tool GData API you can also access and update site-specific information. This is useful when you have large number of sites. With the webmaster tool API you can perform hundreds of operations in the time that it would take to add and verify a single site through the web interface.
This message center is nothing but just to get personalized information from Google in our webmaster console. Initially the message will refer to search quality issues, but over time we’ll use the message center as a communication channel for more types of information. For our webmaster outside US we are also pleased to tell you that message center is capable of providing in all supported webmaster tools languages (French, Italian, German, Spanish, Danish, Dutch, Swedish, Russian, Chinese-Simplified, Chinese-Traditional, Korean, Japanese, etc.), across all countries.
Until now you were only able to access through the Message Center section of webmaster tools but now you can access even through GData. This way you don’t need to continually check your messages in webmaster tools, you can retrieve the messages feed automatically and be informed as soon as possible of any critical issues regarding your sites.

Source: Google Webmaster central blog

Best tools of search engine genie

Welcome to Search Engine Genie, through Search Engine Ranking and Directory placement it generates high quality traffic to your website. To build the viewer trust and loyalty and also to find online advertising opportunity, Search Engine Genie works with the customer to develop marketing strategy for website. Though there are 1000s of search engine optimization but the quality of provided by Search Engine Genie makes it special.
All the promotion methods of Search Engine Genie are researched and tested in order to provide you with the most up-to-date technology that is available. It works in such a manner that your website gets placed in the top search engine in keyword categories than any search engine submission optimization service. Most of our clients are listed in the major search engine. There are more than thousands subscriber to our websites. We Search Engine Genie provide free SEO tools which helps to verify optimization of your pages. These free SEO tools provided by Search Engine Genie help you to optimize your pages in right way for right keyword.
Now, let us discuss about the best tools provided by the Search Engine Genie:
Google Sandbox Checker Tool
Google Position Checker
Google Bot last accessed Date
Yahoo Position Checker
Competition Finder Tool
All Search engines back-link Checking
OutBound Links Checker Tool
Mod rewrite Rule Generator Tool
Content To Code Ratio Test Tool
Google Sandbox Checker Tool: This Google sandbox checker helps you to check whether your site is in Google’s sandbox for given keyword. You can enter your keyword and URL in the given field and then click submit. The tool will tell you where your site is placed in Google’s sandbox.
Google position checker: the Google Position Checkers helps you to check whether your URL appears in the first 1000s results of your chosen keyword and it will also tell you which position it occupies.
Google bot last accessed date: This tool helps you to check when your website was last accessed by Google.
Yahoo Position Checker: this tool helps you to check the position of your site in Yahoo Search Engine. Why use Yahoo position checker when you can actually find your site through Yahoo search directly?
Our rank checker decreases your burden a lot by avoiding digging through 100s of websites. Regular users of our tool are well aware that the position checker is a very good tool to check rankings for your website. Our tool checks and gives you the exact position of ranking your website is ranking in Yahoo search results. When you do a manual search its difficult to see where your site is hiding and its difficult digging through 100s of sites. We know being a SEO company how difficult it’s to manual check yahoo and get the rankings.
Competition Finder Tool: This tool helps you to find your competitors and anchor tags of their web page with which you can compare yours.
All Search engines back link Checking: this tool helps to check your back link and tells you how many website are linked to your site. Back-links are important factor in search engine optimization knowing your site back-links as well as your competitor site’s back-links is very important when it comes to search engine optimization and rankings. The more and better quality your back-links are better your website ranks in top search engines. This tool shows your back-link data from various important sites like Google, Yahoo, MSN, Alltheweb, Altavista etc. Today ranking in top 3 search engines means a lot to most of the websites. We show back-link data of all the top 3 search engines here. Note: Google back-link data is not so accurate Google shows much better list of back-links when you check the data using Google webmaster tools. Our tools just checks back-links using Google search which is not accurate. Back-link data we get from Google is just an estimate of what back-links you will have for your website. For a more accurate Google back-link data use Google Webmaster Tools. Website popularity is an important factor in your search engine ranking.
OutBound Links Checker Tool: this tool will give you the top 10 URLs whom you are linking to form your website.
Mod rewrite Rule Generator Tool: This tool helps to rewrite long complicated URLs with multiple query strings into short URLs more ideal for search engines. Most of the search engines today don’t understand complicated URLs with too many parameters. Our tool will rewrite all the parameters and will make the URL look like an html URL or a directory type URL which search engines like to crawl. Though Google is much more sophisticated now and can crawl complicated URLs, Google is not the only search engine out there. So it’s important to keep your website search engine friendly for most of the search engines.
Content To Code Ratio Test Tool: Though not the best tool at search engine genie still I consider this tool a cool tool. This tool was long term pending development but after we released it we were surprised to see the massive response we got from regular and new users of this tool. Every day 100s of people use this tool and they come back to our website to use it regularly. This tool crawl a website and separates the ratio contents with code on a web page. Some search engines are keen on seeing how much text a website has and this tool is ideal to get that information. For added benefit we also give out the percentage of text on the webpage.

HTC PLANNING TO RELEASE GOOGLE ANDROID PHONE THIS SUMMER

The 14 new members who joined Google’s Open Handset Alliance showed their support in development of the Google Android mobile operating system. Among the fresh addition is Sony Ericsson, and it looks like the company is not wasting anytime and has hit the ground running.
By summer 2009, according to several sources Sony Ericsson is planning to release its Android Handset. A company spokesman says that first model will be on the higher end while it will release more mass market devices at a later time. In addition, HTC is asked to work on whole portfolio of Android devices and also on the release program of Android devices. HTC is the manufacturer of the first Android Smartphone, T-MobileG1, which was questionable in the Hardware department, but now HTC has acquired one & Co Design Inc. for this handset designs, perhaps we will see some sleeker device? Summer can actually get here quick enough.

Microsoft wants Google, Yahoo on board before it adopt rules

Microsoft said, Google and Yahoo to cut the time they keep users search-engine records and to agree to the European demand. On Sunday in telephone interview, Brendon lynch, the company’s director of privacy strategy said Microsoft is able to meet the requirements, it wants to waits until its larger search rivals get in to board.

A group of European union officials dubbed the articles 29Data Protection Working Party have asked search engine to purge their user records after six months.

Brendon Lynch said proposals are feasible, but they want them to adopt it industry wide. If Microsoft alone adopts the 29Data Protection Working Party then it would not have broad impact on its users in Europe because the market share there is very small.

Cutting the length of time that search engines maintain such records could munch into advertising revenue, the core source of sales for Google and Yahoo. The companies rely on users queries to target advertising that have raised privacy question, since all the search engine have track where customer go online and what they read and buy.

In April, the Article 29 group said Search engine providers break their EU privacy law, by retaining the online search data for more than six months. The association is made up of data-protection officials from the 27 EU nations and from three non-Eu countries, including Norway.

Google have decided to cut the time and to keep data to nine months. In July 2007, Microsoft said after 18 months it will remove identifiers from individual search data. In the same month Yahoo said it would adopt a 13-month cutoff. Both Microsoft and Yahoo follow Google in European internet search traffic. According to the research company ComScore, Google has almost 80 percent of the market, while Microsoft and Yahoo together acquire about 4 percent.

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