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Search engines can drive a lot of visitors (read: potential buyers) to an e-commerce site. But if you think good text is all you need to score a high search-engine ranking, you haven't looked closely at search-engine results lately.
Search results are no longer limited to blue text links. Search engines now integrate feeds from specialized areas, such as news, pictures, and video, into many search query results. New tagging technology promises to make it easier for others to find and access multimedia and other specialized content on your Web site.
It's important for your connected business to take advantage of these developments in Web technology and search engines. |
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