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1. Google Image Search: It has always been a good idea to use images on your site for illustrating your products and services. Now customers can find your site via Google Image Search. Optimize your images with descriptive, keyword-rich file names and ALT tags. Use accurate descriptions of your image files for the benefit of those who might need to view the site in text only format.
2. Google Video (beta): Use descriptive, keyword-rich file names for your video files. Also create a keyword-rich title tag, description tag, and video site map.
3. Google News: Submit your press releases for display as news, and also as a new content page on your site.
4. Google Maps: AKA Google Local - this has been included in Google search results for a while. Give your site a local presence through the Google Maps Local Business Center where local businesses can get a free basic listing to extend their reach in the SERPs.
5. Google Blog Search (beta): Use social media and Blog engines to drive traffic to the site. Submit to the Google Blog search and have your Blog help boost you in the new world of Universal Search. |
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