What is link exchange?

[braketech]

A link exchange is a method of trading links with other web sites. A link exchange is a process of trading links with other web sites. Link exchanges have been going on since the beginning of the World Wide Web.

[JustinVen]

Link exchange refers a method to share the place with each other website with the choice of each other. Both of the candidate share the links of each other website to promote the their website. This called the link exchange.