A comment left on a popular blog may be viewed by a small number of people in one day. Increase that by the period of the blog and you will see that a plain comment may say a lot about you. Each and every blog comment is usually permanent. It is not just a hyperlink but a long-term demonstration of your product.

Lots of webmasters view blog commenting as only a traffic/link building strategy. This firm marketing importance has led to confident modes of behavior. For example, one might make the attempt to comment completely on blogs with nofollow turned off, while using keyword names in order to boost the search engine ranking for ones website.

Otherwise, you may also attempt to be the first to comment on popular blogs and include links to your websites in a bid to increase some extra traffic from the extra visibility. There is nothing incorrect with this if you actually add to the discussion or include a applicable link.

I am not here to speak about improving the value of comments. Because I do not want to control the way you relate with any website. What I am difficult to change is the way you imagine about comments. They are ways for you to catch some sudden traffic. They may help with your search rankings, but is there something more to advertising via blog comments? My reply is of course, yes.