The Performances of Google, Yahoo and MSN in 2010

The world of search engine technologies has been altering at an extraordinarily fast rate. Even from one year to the next, one can view major trends in how the search engines are faring.

Based on the report release by Hitwise, 2009 witnessed Google in the top spot, Yahoo Mail in second spot, the core Yahoo search in the fourth spot, Microsoft’s Live Mail in the sixth spot, the Yahoo search page in eighth spot, and MSN in ninth spot. This signifies that 6 of the top 10 sites belonged to one of the search engine giants.

Presently, in 2010, Facebook has reached the number one slot. The Yahoo properties remain chiefly unaffected; Yahoo Mail is now in third , the core Yahoo page is in fourth, and the Yahoo search page is in ninth. For the time being, Microsoft seems to be creeping up. MSN grabbed the number 6 slot, and while Live Mail dropped to position eight, Bing crept into the tenth slot.

Though it may look like Yahoo and MSN are closing the gap on Google, it should be noted that there’s a major gap between the second and third slots for 2010. While Google’s third place ranking is from having around seven percent of all online traffic, Yahoo Mail’s third place position depicts only about three percent.

The above study is based on pages that obtain visits most recurrently, and is based far more on repeat visits than it is on exclusive visitors.

Tags: bing, Google, MSN, Search Engine, Yahoo

Google Instant-A Dramatic Break From The Conventional Google Search Experience

Google displays its role as the leader of search engines by relentlessly pushing technology to its limits, with the launch of Google ‘Instant’.The new feature ‘Google Instant’ that was launched yesterday, is a huge enhancement to its search platform as it displays result as the user types ,without even clicking on the search button.

Within the next couple days, Google will be launching a new enhancement to its search platform with its newest addition of Google Instant.  Google Instant is a new feature that shows results to the user as the user types, without even touching the search button. Infact every letter the user inputs, updates the search results in view of that. It was really exciting to watch this major transformation today created by Google.

Google has always been an supporter of simplicity, Google estimates the latest improvement can save around 2-5 seconds for every search. The new system also enhanced on the prediction feature that’s been utilized by Google and many of the other search engines like Yahoo, MSN, and Bing. The smarter prediction will help guide users through their searches, making it simple even if you’re not precisely sure what your  searching for.

The following corresponding output was obtained while typing in each of the  letters a s m in the search:

Marissa Mayer, Google’s vice president of Search Products stated that the user benefits of Google Instant are numerous but the primary one is time saved. Mayer announced the novel feature at the company’s launch event in San Francisco yesterday.

Google Instant is presently only available for desktop searches, but the company announced that it is at this time also working on the mobile version, which will be released soon.

Tags: bing, Google, google instant search, Marissa Mayer, MSN, Search Engine, SEO, Yahoo

Partnership Deal between Yahoo and MSN

With Google being the present leader in the search engine kingdom, other competitors confront a massive mountain to climb if they need to emerge as the winner. Research firm comScore reported that in July, Google claimed an enormous 66 percent of the total search traffic within the United States. Much behind were Yahoo with 17 percent and Microsoft’s Bing with 11 percent .Rather than uniting with Google or being absorbed by them, Bing and Yahoo decided to be united in their quest for preeminence in the search engine market.Within the last couple months, Bing and Yahoo announced that they would become partners in order to unite their efforts to take up the number two spot in search engine market share and take direct aim at Google’s top spot.

The amalgamation is a great move for Yahoo, for whom the market share dropped over the last year. For the moment, Bing, which began in 2009, has seen its share steadily climb. While Yahoo brings abundant search engine experience to the table, Bing can bring can launch a fresh start to the partnership.

Presently, Bing is powering Yahoo’s search results in English within the United States as well as Canada. People who visit Yahoo’s search will notice “Powered by Bing™” at the bottom of each page to officially indicate the partnership between the two services.

In future, other languages are expected to be added for more of an global flair. In addition to the standard search engine services, Bing and Yahoo will also merge their advertising services. Yahoo and MSN are working on a total shift over to Microsoft’s adCenter, which is the company’s advertising service that provides pay-per-click advertisements to those involved. They hope to complete the shift this fall, appropriate for the holiday season. Bing and Yahoo will divide advertising revenue once everything is finished.

It would be interesting to notice how search engine technologies develop as competition increases, and what type of response Google will have in this search engine race.

Tags: comScore, Google, MSN, Search Engine, Yahoo

Aardvark Emerges as a ‘Social Search Engine’

Microsoft releases Beta version of Bing

Microsoft has released the Beta version of Bing (formerly known as Kumo).Bing is expected to replace Microsoft’s Live Search.The full launch is scheduled for June 3rd.

Release of MSN Messenger 8.5

An wholesome new look included with new features makes Windows Live Messenger into a real competitor for Yahoo!Messenger.As usual,one can send instant messages,call a computer, dial a phone number, post a mobile message or send an e-mail. Editing of status display and starting a video chat with friends is possible. Skins and emoticons are some of the new features included in Windows Live Messenger. During installation , users are also prompted to install the Rhapsody Music Service which enables one to play and share music from the Rhapsody catalog.

The main features include that we can create custom emoticons by choosing an image on our computer which will be automatically resized. Additional best features of Microsoft Live Messenger are the Whiteboard, Remote Assistance and Application Sharing.

A major drawback is ,when we receive a file,it will be saved in the default directory instead of prompting to the user to choose the location yourself.The Web Calling service is available for long distance calls for selected countries.The important offline messages feature is not working at all.

Microsoft warns customers against counterfeit goods

Microsoft filed lawsuits against online auctioneers in 12 countries who sold pirated copies of MS software on sites including its own MSN shopping network.Nearly 63 lawsuits have been filed until now including countries like US,Gemany,France,Japan,Mexico,Argentina,UK etc.The most targeted software is the product windows XP.

In a blog, Microsoft ass. general counsel David Finn in a statement said “Dishonest auctioneers are too often using these online auction sites to sell counterfeit and illegal copies of Microsoft software, taking advantage of unsuspecting customers around the world.”

Microsoft announces MSN Java Deal

Users who download or upgrade Java for Internet Explorer will be prompted to install a MSN search bar that will set Microsoft’s search engine as the predefined one.The deal announced by Microsoft for US surfers only, will enable several users to shift from Google in a couple of days.

Those who are installing the Java Runtime Environment for the first time will get a prompt to download and install the MSN and to make Microsoft the default choice for their browsers; those users who have previously installed Java on their personal computers will instead get the same prompts from the Java update interface.

The deal between Sun Microsystems and Microsoft is one of their very first on the the consumer side. However, there are some who suspect that the deal may not have such a big impact,as most users would still revert back to the very old Google.