According to a survey conducted by Internet analysis firm Forrester Research for Shop.org, the online arm of the National Retail Federation trade group online spending will raise from 174$ billion last year to 200$ Billion in 2008. This excludes air travel spending. Though an other survey says most of the online buyers do a lot of research and tend to buy offline.

Personally I do it that way most of the time if I want to buy a computer related item I go to Ebay , amazon and other shopping comparision sites to compare sites, Finally when I am convinced with the pricing I would like to see the product like so I go to places like Best Buy, Fry's etc the electronic items I need.

There are negative effects due to housing slump , a recent report which showed lower job rate, raise in gas and good prices but still people are willing to spend money online which is a very good sign. Many companies have invested on providing users with the best search experience possible.

Online deals are bound to go down in the arfuture according NYtimes

"But those shoppers looking for a bevy of free online shipping deals may not find them as plentiful as they did last year. The study, which surveyed 125 online retailers in February and March, showed that merchants are less interested in using such promotions this year. While 85 percent of online retailers said they used some shipping incentive in the past year, just 35 percent said they would focus more on these types of deals in 2008."

PPC team,

Labels: pay per click

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