One of my clients was complaining that her conversion tracking code Verification has failed and she couldn't see any conversions.

I told her that verification failed doesn't mean that conversion tracking is not working. If your conversion tracking page contains dynamic code it is not possible to check the conversion before an original conversion happens online. Another thing is if page is in a secure layer (https://www.example.com/loginsuccess.php) when adwords tries to verify code in this page, it will be redirected to https://www.example.com/login.php. So it is not possible to verify the code without a login. It's sure that loginsuccess.php will show conversions when people reach loginsuccess.php via adwords PPC. You can try that by click on one of your ads comes in Google sponsored search.

Labels: Adwords, google adwords, pay per click, PPC management

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