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AdWords' PPC Placement Tool - Find Websites for Your Ads

Written by Jinu Sunil @ 12:01 AM permanent link on Monday, September 1, 2008 | Post a Comment |

Now it is easy for you to find website for your ads through Google AdWords' pay per click placement tool. After log in to your account, go to your desired campaign and click on the Placement tab. But you have to start with your keyword list. Go into your campaign settings and ensure that you have filtered your keyword list to be as highly optimized as possible. Don't look for placements for an insecurely optimized website. Your money will flow somewhere without your knowledge. There are many methods to look for placements - search by category, topic, specific URLs, and demographics. Find exact websites that are correlated to your function and if you like your ads to run on those sites, start with specific URLs. May be those sites are not running adsense, but sometimes like to start. Now next step. Search placement by category and topic. Placement search tools will help to do it. Lastly, you can search demographics. But be careful with searching by demographics because you are really looking for a type of customer and these sites may or may not be related to your service. Remember that everyone in your demographic will be interested in your product. It is nice to see Google AdWords keeps improving. Hmm Right?

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1 Comments:
Anonymous Keisha said...

Thanks for that article it was a simple introductin to what is needed about Adwords PPC. I am thankful once again.

February 2, 2009 10:47 PM  

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