search engine optimization pay per click blog
        SEO        Link Building        Services        Genie Magic        Web Design        Contact Us        SEO Tools
 
 

Categories
   
  Archives
   
   
 
Conversion Tracking - The Best Tool to Measure Your ROI

Written by Jinu Sunil @ 12:01 AM permanent link on Tuesday, September 9, 2008 | Post a Comment |

One tool that you have to be included in your pay per click advertising is conversion tracking. This tool will help you test how healthy your campaigns are performing. By seeing the conversion tracking, you can easily find whether your ROI is positive or negative. If you aren't making money from your advertising then it is not worth. There are times when you can achieve a greater benefit by losing money in order to gain branding and top-of-mind marketing results. For most advertisers, ROI is very much important. ROI is measured by subtracting your pay per click spend from the revenue earned from your advertising hard work. Suppose you spent $50 on advertising and as a result of that advertising you made $60 back from sales. Then your ROI is $20. Conversion tracking is a tool that tracks the buyer on your site to find out when they make a purchase. As soon as a customer clicks on the ad to go to your site, they have a cookie dropped on their computer and when they make a purchase, a conversion is logged. By using this tool, you'll know in an instant whether your advertising is truly being effective. You can take conversion tracking code from PPC service providers. MSN adcenter's and Adwords' conversion code you have to place in between Body tag of the html of your tracking page. But yahoo search marketing conversion code you have to place in between head tag of the html of your tracking page.

Labels:

                              Earthlink Netscape Netvouz RawSugar Shadows Sphinn StumbleUpon Yahoo MyWeb

0 Comments:

Post a Comment

Links to this post:

Create a Link

<< PPC Blog Home

 
 
 
 
 
 
 

   
 
  
 
   
 
PageRank 10 sites
Search Engine Optimization SEO Blog
Search Engine
Optimization SEO News
SEO Copywriting Blog
Web Design Blog
Link Building Blog
Pay Per Click (PPC) Blog
Programming Blog
Search Engine
Optimization SEO Forum
SEO Comics
 
   
       
search engine optimization
search engine marketing
SEO consulting
SEO plans
SEO services USA
search engine optimization SEO forum
SEO comics
Webmaster & Search Events
SEO Faqs
link popularity
strategies of link building
link building services
link cost
link request quote
link building blog
search engine genie company
our team
our celebrations
our experience
SEO
why us

web design
web designing services
dynamic website
web design and marketing
simple e-commerce website
complex e-commerce website
search engine friendly site
web design blog
web design
link building
internet marketing
ecommerce implementation
pay per click services
shopping feeds optimization
shopping cart customization
product development
online forms & database integration
programming services
PHP programming services
programming services Java,J2EE
.NET application development programming services
business process outsourcing
offshore outsourcing
Google Products(froogle feeds)
search engine optimization articles
google articles
yahoo articles
miscellenous articles
search engine optimization SEO blog
search engine optimization SEO news
SEO copywriting blog
web design blog
link building blog
pay per click (PPC) blog
programming blog
lara personnal blog
Search Engine Genie Blog
Google Tools
Yahoo Tools
MSN Tools
Comparison Tools
Link Popularity Tools
Search Engines Tools
Site Tools
Keyword tools

contact us
support
our guarantee
events