Don't know what is your impression but mine is that the new Google Adwords interface really sucks.

It's too complicated, and makes my system go slow. Nothing compared to the old one.
It was simple, clear, and just pure text.

Few features Google has introduced in new beta interface:

• "Performance graphs: Spot trends over time with custom graphs on every campaign management page.
• Insight across ad groups: Focus on the high-impact areas of your account with new roll-up tabs on every page. You can see and edit keywords, placements or ads from all ad groups on a single tab.
• In-line editing: Want to change a keyword or bid? Click on it and make changes in-line instead of loading a separate page.
• Easier content network management: Improve content network performance through a new Networks tab. Look at statistics for the placements where your ads have appeared, and then take action by setting unique bids or excluding placements directly from the report."
  

source :

http://www.google.com/adwords/newinterface/

Labels: Adwords

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