Google now offers animated ads in their adsense advertising program, As we all know google's adsense is one of the most successful business model of internet both to publishers ( website owners ) as well as google.

Google introduced image ads a year back and now they introduced animated image ads., This is what google says about their Animated image ads in adsense.


What are animated image ads? -->
We've recently expanded the image ads we offer to include animated image ads. Animated image ads will fit the file size requirements of static image ads and will need to abide by an additional set of editorial policies. We anticipate that this new type of image ad will attract additional advertisers, leading to more image ad inventory and an increased variety of ads that can appear on your pages.

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