Tuesday, February 26, 2008
This fresh piece of Yahoo is moving into the market particularly for ad-serving software - the technology, which in fact sends the picture/image of ads to users' PC, and more prominently collects the information about ads and the users. This would certainly put Yahoo in direct contest with Doubleclick that is being obtained by Google, and aQuantive, which was earlier bought by Microsoft.
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Monday, February 25, 2008
"It's times like this that investment in building engagement, trust and loyalty with a customer base really gets the successful businesses through difficulties caused by wider economic problems," said Stephen Cheliotis, chairman of the Superbrands council.
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