Pfizer and Microsoft Sue Viagra Spammers

spammers are getting their share, Microsoft and pfizer are after some companies who spam selling bogus and fake drugs, news here,

According to some industry estimates, one out of every four pieces of
e-mail spam are advertisements for fake Viagra or similar drugs.
The lawsuits
specifically target what Microsoft and Pfizer characterize as “international
spam rings,” run by the companies or individuals behind the Web sites
cndpharmacy.com and myepharmacydirect.com, Ezydrugstore.com and
others.
Additionally, Viagra maker Pfizer took legal action alleging
trademark violations against companies or individuals operating 10 Web sites
with names such as www.viagrastories.com, www.cheapviagrastore.com and
www.viagra.com.ua.
A reporter’s e-mails seeking comment sent to some of the
companies involved in the suits went unanswered yesterday. One of them,
cndpharmacy.com of Canada, apparently shut down within hours of the announcement
of the lawsuits.
technewsworld.com/story/news/40524.html

Do you need a Robots.txt file for search engines?? Search Engine Optimization Tip 11 February 11th Friday 2005

Robots.txt is a text file placed on the root of the server to tell the search engine crawlers that there are restrictions for the crawlers in crawling the targeted site,

We can perform various tasks with robots.txt, some of them are prevent search engine crawlers from crawling the site, stop crawlers from specific pages/directories etc,

Robots.txt is not necessary for better search engine crawling, it will be good if an empty robots.txt text file is uploaded to the root, that way you can prevent 404 errors when crawlers request fetching the robots file,

Robots.txt file is not for users, it is only for search engines so nothing will be affected if there is no file, But adding one wont make any harm, An empty robots file will be nothing wrong in that,

keep visiting for new tips,

301 redirect to conserve pagerank and distribute proper link popularity , Search Engine Optimization Tip 10 February 10th thursday 2005

301 redirect is the most effective way for telling the search engine crawlers that a particular page is moved, For example if you want to drop a old domain and create a new domain then you are bound to loose all link popularity of the old domain, For new domain you have to create link popularity from scratch,
with 301 redirect we can tell then search engine crawlers that the page has moved to a new location and that the link popularity of the old site or old page should be transferred to the new page or site,
A simple way of creating a 301 redirect from a page to a new page is
redirect 301 / http://www.anysite.com”

since we cannot post the whole tip here due to server issues we are attaching it here Please read the 301 redirect tip in this text file

Search Engine Optimization Tip 9 – Writing articles an ultimate way of building free links, February 9th Wednesday 2005

Contents are called spider food, Search engines are basically blind browsers they dont see your flash , DHML, or fancy javascript they only see visible text, anchor text etc, Contents play a vital role for a site,

There are various ways to build free links, One best way is to write article about your industry, Bloggers, message boards forums etc pick well written articles, Also allowing articles to be republished with a back link is an other great way of link popularity, when you distribute an article make sure it reads well,

Use article submission softwares to submit your articles to various good resources,

wait for more tips tomorrow,

SEO Blog team,

The Google India Code Jam 2005 – google plans to hire top minds of india through a code jam contest,

Google bangalore office has planned to organize a contest to select employees, Google code jam a famous google contest is now organize india only,

Google says the following on the organizer page ( topcoder.com )

“Do you have exceptional programming skills? Can you make computers perform like silicon puppets with cleverly crafted code? Are you at ease when faced with a hard deadline and a group of peers scrutinizing your work? Here’s your opportunity to demonstrate the art of Computer Science in a reward-rich environment. Google is looking for engineers with the programming skill to rewrite the world’s information infrastructure. The Google India Code Jam 2005 is one way we hope to find them. While we don’t impose arbitrary deadlines on our engineers, we do put a premium on well-implemented code. And we appreciate the thought process required to create it. In fact, we appreciate clear thinking in all its forms, from puzzle solving to chess mastery (one of our engineers is an International Grand Master). “

Search Engine Optimization Tip 8 – Tips for buying text links, February 8th Tuesday 2005

Tips for buying text links, text links have become a vital part of off page search engine optimization when it comes to search engines, Google’s foundation algorithm was built around links, every search engine treats links as an important factor in ranking sites, Google relevant anchor text links from quality sites matters a lot in search engine ranking algorithms,

Now there are lot of link broker sites / link auction sites out there, textlinkbrokers.com , text-link-ads.com , textlinkbrokerage.com , linkage.com , easytools.org, linkworth.com etc, Though these company sells links on sites which are well established in business there are some drawbacks too, we have to be careful on what basis we buy links, here are some useful tips on link buying,

First check the URL of the site where your link will be placed see how good their site is where they get all their link popularity, whether that site is truly a valuable site for users or just a useless site, Check to make sure you will get some traffic from buying links from their site, Check their back links. Check to see how many pages they have indexed. Check the web archives pages and see how their site used to look and how they improved their business,

Always try buying relevant links, though search engines don’t have the capabilities now to relate the source of links to the target site in future we never know search engines might move more semantic and sophisticated and they will be capable in detecting relevancy in a much better was, so it is always good to buy relevant links, Also relevant links brings good targeted traffic which might in turn bring some good business for you,

Vary your anchor text in incoming links; having same anchor text in all inbound links will trigger some sort of penalty in search engines. Though search engines haven’t implemented any sort of filters like that, we might never know what future holds, so it is better to shuffle anchor in inbound links,

Don’t buy links based on Toolbar pagerank, Toolbar pagerank is not an absolute measure of the quality of a site, A sites quality is determined only by judging the value ability of the resource, A site can easily gain PR8 but that doesn’t mean that site is a quality site,

Track your paid links referrals and the impact on your anchor text popularity for your target term. If your link doesn’t send quality traffic and doesn’t work with search engines it is best to try an different anchor text on a different site, Best is to stop buying links on sites which doesn’t send any value when it comes to search engines and visitors,

Buying site wide links are good for traffic but not good for search engines, Search engines are not too comfortable when you get site wide links, Best option is to get links only from some pages of the linking site,

Avoid buying links from pages with too many outbound links to other sites, This type of tactic typically looks like a Link farm (Definition: A set of web pages that have been built for the sole purpose of increasing the number of incoming links to a web site. This is done in order to increase link popularity and search engine rankings. Link farms usually require a reciprocal link from sites seeking listings. Link farms are a known spam tactic and sites that participate in them are likely to be penalized or banned from the major search engines. ),

Avoid buying links from sites that link out to Viagra, spam pharmacy sites, porn sites, phentermine and spam drug sites,

Avoid buying links as a package from link brokers, usually packages has bad links packed within some good links, those bad links will never be sold and those brokers just include them as package, so beware of those scam tactics, If you want to buy a package make sure all sites listed in your package are legitimate sites and not sites built solely for selling links,

Hope the above tips will help in buying quality text links,

More to come, Keep visiting everyday,

SEO BLOG TEAM.

Yahoo Test-Drives a New Search Technology

Yahoo Test-Drives a New Search Technology according to a news article,

http://www.24x7updates.com/FullStory-News-Yahoo_Test_Drives_a_New_Search_Technology-ID-37838.html

How It Works.

In the Yahoo News implementation, headlines are accompanied by Search Related Info links, which trigger a YQ search. A small search-results box pops up on top of the Web page being viewed. Users have the option to click on one of those results, close the results box, or click on a link that leads to a separate page with a longer list of results. With the DemoBar, users highlight portions of the text of the Web page they’re visiting

Google maps http://maps.google.com an ultimate product from google

Google has introduced a new product from google labs, Its google maps, google maps shows map of US cities, states etc, its a great free resource to see your way through the cities,

Have a look yourself, http://maps.google.com/

Google image index have more than 1 billion images now

First yahoo images reached the 1 billion mark now google image search has crossed 1 billion images, Google now has more than 1,187,630,000 images in their index,

Google blog says ” If a picture is worth a thousand words, then Google Image Search is now worth 1 trillion, 187 billion, 63 million words. Yes, that’s right, math majors; we’ve updated our image index, and now offer users precisely 1.18763 billion newly updated images”

Is Gmail About to go public – will it be available freely to register by everyone

Google has recently given out 50 invitations to most of its gmail Users, Rarely anyone will use 50 accounts so google should be ready for the official launch of the gmail,

Gmail is still in beta version,