Archive for May, 2008

Hilarious image of yahoo’s bragging on Petabyte database

Yahoo’s bragging about their new improvement in database size of their petabyte database. Its a very cute image designed by our designer with great inside knowledge in SEO,

yahoo petabyte database

Yahoo’s petabyte database cartoon

Search Engine / SEO events visit us to know the happenings in SEO industry

We are proud to announce the launch of Search Engine events calendar where you can find out all the latest happenings in search engine and SEO industry. This is a completely free service, please feel free to submit your events here and we will be proud to add it to our calendar totally for a free. Plus you will get a free backlink to your Events page from our site at no extra cost. Your event will not be deleted for 6 months even after the event is over,
Check out the currently updated events here,

http://www.searchenginegenie.com/search-events/month.php

Delicious IE extension a useful tool for IE / Delicious users

Internet explorer delicious users now have a new reason to smile. Del.icio.us has released a very neat extension for IE with some useful features.

IE features.
Near instantaneous searching with very large accounts (over 10K bookmarks)
Full del.icio.us sidebar and toolbar implementation with bookmark sync and typedown search
Toolbar indicators for new network activity and links for you
Works on IE6, IE7, and IE8 beta on both XP and Vista

From the day Yahoo acquired Del.icio.s this social bookmarking site has some sparkling features. Though i prefer Digg over delicious i feel delicious stands out better than Digg in features like this. Interested? Download it here.

Way to Go,

SEG

Yahoo’s Petabyte index – Bigger is not always better

Yahoo breaches the petabyte mark. Yahoo’s VP for data Mr.Wagan announced that yahoo has crossed the petabyte mark of the Search Index. Google in 2005 announced their data is 3 times more than Yahoo’s but after that they went into silence and started discussing on search quality.

Now Yahoo has bragged again that they now have the capacity to store 10s of petabytes of data and is ready for the coming future.

For anyone who don’t know what a Petabyte is it 1024 Terabytes and 1 terabyte is equal to 1024 gigabytes.

To tell in simple terms imagine you have an image on your website that is 50 KB then yahoo has data equivalent of 20,000,000,000 images that you have on your site. Or the current data cluster of Yahoo data equivalent of 20 billion 50 KB images.

To read more on Yahoo’s Bragging go here . Though yahoo claim to have a huge index i am sure Google will have much bigger index than Yahoo. I feel due to the competition between these two rivals soon we might expect an announcement from Google about their index capabilities.

Google opens up more with their secrets

Google’s Vice president in Engineering for Search Quality Mr .Udi Manber opens up more with the inner working on Search Quality with Google. He vaguely explains the inner working on Google and the various methods they use to rank a website in Google. Some of the highlighted points of his posts are the way he describes about factors that are used to return a document relevant to the query.

1. Pagerank: PageRank is a link analysis algorithm that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the set. The algorithm may be applied to any collection of entities with reciprocal quotations and references. The numerical weight that it assigns to any given element E is also called the PageRank of E and denoted by PR(E).
Pagerank as per Udi Manber is still in use though not the way it used to be primary factor but now just part of a bigger algorithm.

2. Ability to Handle phrases: As per Mr.Manber Google’s ability to handle phrases play an important role when it comes to ranking a webpage. The better the algorithm understands the phrase better the results will be.

3. synonyms, diacritics, spelling mistakes – Google sees synonyms spelling errors and other factors to return relevant results. ( Diacritics – A mark, such as the cedilla of façade or the acute accent of resumé, added to a letter to indicate a special phonetic value or distinguish words that are otherwise graphically identical. )

4. query models (it’s not just the language, it’s how people use it today)

5. time models (some queries are best answered with a 30-minutes old page, and some are better answered with a page that stood the test of time) – I have seen this more and more with Google in recent days for some keywords Google wants to rank new documents immediately and over few days the document drops out of Google’s index only to return later in a position Google decides best for its users.

6. personalized models (not all people want the same thing).

“we made significant changes to the PageRank algorithm in January”
I feel this is where the testing is not done throughly because for lot of high quality sites inner pages are showing grey bar in Google toolbar pagerank display. Its very ambiguous what Google thinks about these pages are they not worth for Google anymore? Are they penalized in any way? Do they needs to be fixed in some way?

Google has left us guessing with this particular change IMHO.

Thanks anyway for Mr.Udi to give an excellent writeup we are very happy to see this,
http://googleblog.blogspot.com/2008/05/introduction-to-google-search-quality.html

Google’s radar – An image portraying Google’s stance on spammers

A wonderful presentation of what Google feels about Search engine spammers. This image shows some of the spam tactics that are in Google’s Radar. We all know Google mostly knows all the major spam tactics used in black hat SEO industry. This image is a good example of it.

google radar spammers

Plagiarism – Issue with plagiarism by a webmasterworld member

A webmaster world members shows his concerns with paraphrasing of his contents by an authority site.

He says
“My wife and I have a merchant site that we’ve worked very hard on since 2004. We created it to sell our unique niche product. We have done a lot of research and my wife has written a lot of unique content. We are proud of what we have accomplished.
Life took a detour and for the past year and a half, we’ve pretty much let the site run on autopilot (have not added any new content or product or kept up with the industry). Fortunately, our site and reputation have not been damaged, and we have sold out of almost all of our merchandise.
We’ve recently begun working on the site again. An authority site has sprung up in our industry and is beating us in Google. Many of our articles have been devalued in Google. I started studying this new authority site and have discovered that much of it is a paraphrasing of our content. I’ve tried the Google quoted search and cannot turn anything up, but on manual searches of this and our site, there is not doubt they have copied our stuff.
I have a few questions about what I can do about this…
1. Is this Plagiarism?
2. Is there an easier way to detect this without having to manually finding it all myself?
3. Instead of, or in addition to following the traditional steps to getting the content removed, I’d like to post screenshots of my content and the plagiarized site to discredit them. I’m really upset about this. What are your thoughts? “


This thread has some very good replies from industry experts its worth the read.

http://www.webmasterworld.com/content_copywriting/3653270.htm

tnx.net banned from Google

tnx.net is banned from Google for violating Google’s guidelines. If you see their site tnx.net you can see they are selling text links without nofollow and selling Pagerank links which are against Google’s guidelines. Their site is banned from Google obviously but to avoid looking like a banned site they blocked Googlebot from their site

their robots.txt ( tnx.net/robots.txt ) reads

Useragent: Googlebot
Disallow: /

Well they not only like to violate Google’s guidelines they will also teach you how to hide links using their Spam tool,

forums.digitalpoint.com/showthread.php?t=526547

The tool promotion page in Digital point forum reads

“Have you ever thought of WHY Google wants to scare you from buying links? Because it works great, when done with care, of course! In the previous thread “How to Rank N1 in Google for a Highly Competitive Keyword – Revealed” I spoke of some tips which will definitely help to stay away of Google’s radars when buying links. Backlink building has to be done with great care – not to get penalized. 2 main points are: moderate link placement speed and a variety of link anchors to make links look natural. When over 100 new links pointing to one page appear in several days, all with same anchors (which is unnatural) – Google will most likely notice you and the pages you were promoting may disappear from SERPs for 1 month. This automated “too many links at once” filter is intended to keep you away from buying links, but it’s very easy to avoid this filter! “

Already we know text-link-ads.com run by patrick gavin was banned now we have an other link broker under Google’s radar go down.

If people think link brokers are the solution i recommend don’t take that page. Instead find ways to improve your site and attract links.

A cartoon on Search Engines Love fresh Content

search engines love fresh content Google Yahoo MSN

A good cartoon designed by our designer to portrait the Love search engines have on fresh contents. Its a very good cartoon i hope you enjoy it as i enjoyed it.

We are adding cartoons twice a week, this is the 2nd cartoon of this week you will see the next Search Engine related cartoon on Monday,

For more cartoons please visit

http://www.searchenginegenie.com/seo-comics.htm

http://www.searchenginegenie.com/seo-comics-1.html

http://www.searchenginegenie.com/seo-comics-2.html

MSN’s ridiculous search results – when do they improve?

As a SEO company we regularly monitor top search engines and the quality of Search results provided by them. Of the top 3 Search Engines ( Google, Yahoo , MSN ) MSN has the most ridiculous search results. Believe it or not their search results have never improved in Quality for the past 2 years. We say this not because our sites and client sites are not ranking in their search. In fact we have much better ranking in MSN than Yahoo and Google. Our frustration is towards sites that rank in places that never should be.

Still there is lot of spam in MSN results sites which uses excessive cross linking , excessive paid links, keyword stuffing all work well with MSN results. If you see yahoo especially with the latest update their results are almost competing with Google results. Their relevancy has improved a lot but MSN is still lagging behind very badly.

Their Geo targeting goes crazy when i search for generic phrases like car transport , auto transport etc. When i search from Indian Office i see results of sites in Australia, UK, India, US all mixed. I feel this is poor geo targeting.

I seriously want MSN to improve their search results its nowhere near the quality of Google. OK enough of ranting back to Job,

SEG

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