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<div style="display:inline;float:right;margin-left:1em"><g:plusone href="https://www.searchenginegenie.com/blog-seo/keywords-in-urls-and-domains-is-it-still-useful/"></g:plusone></div>
{"id":676,"date":"2009-03-30T05:08:00","date_gmt":"2009-03-30T09:08:00","guid":{"rendered":"http:\/\/www.searchenginegenie.com\/blog-seo\/keywords-in-urls-and-domains-is-it-still-useful\/"},"modified":"2012-09-20T02:41:42","modified_gmt":"2012-09-20T06:41:42","slug":"keywords-in-urls-and-domains-is-it-still-useful","status":"publish","type":"post","link":"https:\/\/www.searchenginegenie.com\/blog-seo\/keywords-in-urls-and-domains-is-it-still-useful\/","title":{"rendered":"Keywords in URls and domains &#8211; is it still useful?"},"content":{"rendered":"<p>I think most would agree that a keyword friendly domain can be a major help for SEO in various ways. Domains and URL paths are a bit of a different consideration.<\/p>\n<p>The URL itself is less of a signal these days, and so thinking too much about where in the URL keywords appear is probably too finicky.<\/p>\n<p>However, as with any question that affects URLs, you need to make sure your URLs serve their major purpose as a user route into your site. If you have meaningful but short URLs, that should help SEO.<\/p>\n<p>Generally, I would read from right to left in a URL &#8211; going from most specific information to least specific. So, www.youtube.com\/watch?v=gRzMhlFZz9I is not great. www.youtube.com\/entertainment\/very-funny would tell a user (and a search engine) that you had something very funny, filed under entertainment, in a site named youtube.<\/p>\n<p>A quick test that can help you evaluate the search engine impact of keywords in URLs is to compare results for a keyword to results for the same search without the keyword in the URL. But I would say instead of concentrating on these stuff if you can do what is best for your users I am sure you will do fine.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I think most would agree that a keyword friendly domain can be a major help for SEO in various ways. Domains and URL paths are a bit of a different consideration. The URL itself is less of a signal these days, and so thinking too much about where in the URL keywords appear is probably [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"class_list":["post-676","post","type-post","status-publish","format-standard","hentry","category-seo"],"_links":{"self":[{"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/posts\/676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/comments?post=676"}],"version-history":[{"count":1,"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/posts\/676\/revisions"}],"predecessor-version":[{"id":1241,"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/posts\/676\/revisions\/1241"}],"wp:attachment":[{"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/media?parent=676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/categories?post=676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/blog-seo\/wp-json\/wp\/v2\/tags?post=676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}