12 Steps to Effective Online Budget Allocation

I got these points from a great article written by Mel Carson in adcenter community. According to mel, the 12 steps are –

1. Retention
2. Intention
3. Attention
4. Detention
5. Coordination
6. Collaborate
7. Differentiate
8. Speculate
9. Analyse
10. Plagiarise
11. Optimise
12. Economise

For the detailed version of this points, visit http://adcentercommunity.com/blogs/analytics/archive/2008/10/20/12-Steps-To-Effective-Online-Budget-Allocation.aspx

Seminars on Google Adwords & Analytics

There are in-person training for AdWords or Analytics this moth. See the schedule.

AdWords

November 3: Los Angeles, CA – AdWords 301: Advanced
November 5: Seattle, WA – AdWords 301: Advanced
November 13-14: Philadelphia, PA – AdWords 101: Beginner, AdWords 201: Intermediate
November 17: Las Vegas, NV – AdWords 301: Advanced
December 1-2: Honolulu, HI – AdWords 101: Beginner, AdWords 201: Intermediate
December 2: Washington DC – AdWords 301: Advanced
December 4: Houston, TX – AdWords 301: Advanced

Analytics

November 5-6: Los Angeles, CA – Analytics: Introduction, Analytics: Advanced
December 8-9: Seattle, WA – Analytics: Introduction, Analytics: Advanced
December 8-9: Montreal, QC – Analytics: Introduction, Analytics: Advanced

Sign up for Seminars at least 7 days in advance. For more information visit http://www.google.com/awseminars.