{"id":134,"date":"2008-08-01T01:03:00","date_gmt":"2008-08-01T05:03:00","guid":{"rendered":"http:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/bring-seasonal-effects-in-your-campaign\/"},"modified":"2012-09-21T05:00:47","modified_gmt":"2012-09-21T09:00:47","slug":"bring-seasonal-effects-in-your-campaign","status":"publish","type":"post","link":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/bring-seasonal-effects-in-your-campaign\/","title":{"rendered":"Bring Seasonal Effects in Your Campaign"},"content":{"rendered":"<p>There was no friendship and friendship day related keywords in my wristband campaign. 3-4 days back, my colleague told me first Sunday of August is friendship day and what are plans for the same. I thought about something else. Why can&#8217;t I keep an adgroup for friendship day wristbands and suddenly included one. Most of our competitors didn&#8217;t think about it I feel. We got nice clicks and leads for a minimum bid of $0.36! My ads are showing in the second place in the sponsored search. Hooray. If you are running a payday campaign, concentrate it more on Christmas days. That will surely help you. I have experience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There was no friendship and friendship day related keywords in my wristband campaign. 3-4 days back, my colleague told me first Sunday of August is friendship day and what are plans for the same. I thought about something else. Why can&#8217;t I keep an adgroup for friendship day wristbands and suddenly included one. Most of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-134","post","type-post","status-publish","format-standard","hentry","category-pay-per-click"],"_links":{"self":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/comments?post=134"}],"version-history":[{"count":1,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/134\/revisions"}],"predecessor-version":[{"id":655,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/134\/revisions\/655"}],"wp:attachment":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/media?parent=134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/categories?post=134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/tags?post=134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}