{"id":168,"date":"2008-09-24T03:01:00","date_gmt":"2008-09-24T07:01:00","guid":{"rendered":"http:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/elements-of-a-landing-page-design\/"},"modified":"2008-09-24T03:01:00","modified_gmt":"2008-09-24T07:01:00","slug":"elements-of-a-landing-page-design","status":"publish","type":"post","link":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/elements-of-a-landing-page-design\/","title":{"rendered":"Elements of a Landing Page Design"},"content":{"rendered":"<p>Many times we have discussed about the importance of landing page in PPC. The following elements on your landing page should be considered for every landing page design you undertake:<\/p>\n<p>* Call to Action &#8211; Your call to action is one of the most important elements of any landing page. This is the content that will ask for the sale. Without a strong call to action you will not see as many conversions as you expect.<\/p>\n<p>* Page Content &#8211; Your content must be clear, enough descriptive and keep them reading.<\/p>\n<p>* Headline &#8211; Your landing page headline must grab your readers&#8217; attentions. They&#8217;ll never read your outstanding content if you don&#8217;t get their attention first.<\/p>\n<p>* Overall Design &#8211; The design of your landing page is very important. It should be attractive to stick the visitors in your website.<\/p>\n<p>* Landing Page Layout &#8211; Page layout is one of the most important component of building a quality landing page. Place your photos and graphics optimally. You should not have exit links that encourage page visitors to leave before making a purchase. You should make good use of bullet points, headlines, sub-headlines, and other page elements.<\/p>\n<p>These points will help you building better landing pages. You have to determine which of elements will give a rise and down to your conversion.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many times we have discussed about the importance of landing page in PPC. The following elements on your landing page should be considered for every landing page design you undertake: * Call to Action &#8211; Your call to action is one of the most important elements of any landing page. This is the content that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-168","post","type-post","status-publish","format-standard","hentry","category-pay-per-click"],"_links":{"self":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/comments?post=168"}],"version-history":[{"count":0,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/168\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/media?parent=168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/categories?post=168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/tags?post=168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}