{"id":85,"date":"2008-05-13T16:28:00","date_gmt":"2008-05-13T20:28:00","guid":{"rendered":"http:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/a-good-writeup-on-adwords-quality-score\/"},"modified":"2012-09-21T03:33:51","modified_gmt":"2012-09-21T07:33:51","slug":"a-good-writeup-on-adwords-quality-score","status":"publish","type":"post","link":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/a-good-writeup-on-adwords-quality-score\/","title":{"rendered":"A good writeup on adwords quality score"},"content":{"rendered":"<p>Jeremy of PPC discussions has a very good write up on Frequently asked questions about Google adwords quality score.<br \/>Check out his postings <a href=\"http:\/\/www.ppcdiscussions.com\/2008\/03\/adwords-quality-score-faq.html\" target=\"_blank\">here<\/a><\/p>\n<p>Some of the questions answered:<\/p>\n<p>Question 1 &#8211; How can I improve my quality score?<br \/>Question 2 &#8211; How many quality scores are there?<br \/>Question 3 &#8211; Will changing to a different keyword match type, for example from broad match to exact match, give me a better quality score?<br \/>Question 4 &#8211; I have been told (and read lots of places) that when I first start a new AdWords campaign I should bid really high so my ad is higher on the page. That will give me a higher click through rate and that means I will have a better quality score. Is that good advice?<br \/>Question 5 &#8211; Having Flash on your landing page is bad for your quality score right?<br \/>Question 6 &#8211; I get a lot of clicks from the Google Search Network. Does that help improve my quality score?<br \/>Question 7 &#8211; Does using dynamic keyword insertion help my quality score?<br \/>Question 8 &#8211; Does turning off the content network help improve my quality score? My CTR is always a lot lower on the content network so I assume turning it off will help my quality score improve.<br \/>Question 9 &#8211; How can I find out what my quality score is?<br \/>Question 10 &#8211; I am the only person bidding on a certain keyword but my minimum bid is higher than I think it should be. If I&#8217;m the only one bidding how come my minimum bid isn&#8217;t $0.01? My quality score is &#8220;OK&#8221;.<br \/>Question 11 &#8211; I just a made a lot of changes to my AdWords campaigns and to my landing pages to try and improve my quality score. How soon should I expect to see quality score changes in my account?<br \/>Question 12 &#8211; I just added a bunch of new keywords to my account and almost 1\/2 of them received a poor quality score and minimum bid of $5.00 right away before I ever received a single impression. How the hell can Google say I have a poor quality score before my ad even gets a chance to run?<br \/>Question 13 &#8211; It seems like no matter what I do or try my quality score is always poor. Are there certain types of sites that just don&#8217;t work well with AdWords?<br \/>Question 14 &#8211; Is there a site or something I can sign up to find out in advance about quality score updates before they happen?<\/p>\n<p>Head over to his blog to read detailed answers to about questions<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jeremy of PPC discussions has a very good write up on Frequently asked questions about Google adwords quality score.Check out his postings here Some of the questions answered: Question 1 &#8211; How can I improve my quality score?Question 2 &#8211; How many quality scores are there?Question 3 &#8211; Will changing to a different keyword match [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,17],"tags":[],"class_list":["post-85","post","type-post","status-publish","format-standard","hentry","category-adwords","category-google"],"_links":{"self":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/85","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/comments?post=85"}],"version-history":[{"count":1,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/85\/revisions"}],"predecessor-version":[{"id":561,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/posts\/85\/revisions\/561"}],"wp:attachment":[{"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/media?parent=85"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/categories?post=85"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.searchenginegenie.com\/ppc-pay-per-click\/wp-json\/wp\/v2\/tags?post=85"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}