On Page Optimisation
On-page Optimisation involves writing the textual content of your web pages to make them accessible by search engines and to highlight the words and phrases (keywords) that best show what the page is describing. These words and phrases should be those that you think people will search for when looking for the products or services you offer on that page. It is also known as On-Site Optimisation. The major On-Page Factors of Search Engine optimisation is:
Meta Tags:
The <meta> elements provide meta-information about your page, such as descriptions and keywords for search engines and refresh rates.
Keywords In Title Tag:
Title tag is a combination of primary keywords and secondary keywords and makes the title unique for your web site because it display at top of the web browser.
Keyword Density In The Content
Keyword density plays a vital role in an article because keywords decide the quality of the content and its rank in the Search Engine Results Pages.
Keyword Density In Each Page:
The number of times or the density by which a particular keyword appears on a web page. The more times that a given word appears on your page, the more importance that word is assigned by the search engine.
Words in heading:
It is about the number of words in a heading. In other words it tells the number of words that a heading should consist.
Words In Bold:
The words should be in bold so that it may drag the attention of the visitors to your site.
Keywords In URL:
Main keywords can be used in the URL so that the particular site may compete with their competitors & also can achieve high quality targeted traffic to their site.
Anchor Text Links:
If any web page is often linked to with anchor texts that successfully emphasize its theme, the words and derivations with which it is referred to become the phrases it is seen most relevant to. Thus both website navigation and inbound links carry votes, and not only for the used expression, but also for the entire theme, even for words with similar meaning that are not directly targeted.
HTML Validation:
Software that checks the validity of tags in an HTML document. Browsers treat errors such as open tags (start tag without an end tag), lack of quotes, extra quotes, etc. differently, and unless an HTML page is tested using IE and Netscape as well as some of the minor browsers, the page may display differently on screen.This is known as HTML validation.
Listings In Directory:
When your site is ranked at a higher range then your site will be listed in the directory. This is again very beneficial one to you.
Link Structure:
Search Engine Genie makes your site navigation structure search engine friendly.
"Indexability" Of The Page:
Search Engine Genie helps your site to be indexed perfectly. I5t brings high targeted level of traffic to your site.
Hundreds Of Other Factors:
There are other factors which will be very advantageous to make your site earn above the targeted levels.
Why on page factor is that much important?
Your site ought to rank. For the targeted keywords, when your is not ranking then conversion rate of your site will be very less. The vital goal to run a site is to have big business. On page factor is important to make conversion rate of a site higher. In order to have best quality site On page factor Optimisation is very significant.
So, come to Search Engine Genie. Mail us to webpromotions@searchenginegenie.com