- Ensure your home page has at least 150 words of relevant, descriptive text about your products and services. Include the keywords your customers are most likely to type into a search engine when looking for your services.
- Stand firm and say NO when your web designer insists on an animated "Flash" intro page to your site. Search engines disregard them and your customers have seen enough of them!
- Provide as much useful content as possible on your site.
- Create fact sheets and expand your existing content. Search engines view a 50 page site as more "important" than a five page site.
- Create a news section - it's a great way to have a continual stream of new, relevant content.
- Archive the articles even if they may seem out of date search engines will love you!
posted by Alenjoe
@ 2:06 PM
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