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Here you can find some tips about combating spam from Google's Matt Cutts head of Google's Webspam team and an engineer who's been working on the problem for eight years. During a speech at the Web 2.0 Expo Matt Cutts expalained about countering Web spam as- "Spammers are human," Cutts said. "You have the power to raise their blood
pressure. Make them spend more time and effort...If spammer gets frustrated,
he's more likely to look for someone easier." How? Forthwith, some tips for
those who manage their own or others' Web sites. • Use captcha systems to make
sure real people, not bots, are commenting on your site. He uses a simple math
puzzle--what's 2 + 2?--but he also likes KittenAuth, which makes people identify
kitten photos. One blogger merely requires people to type the word "orange" into
a field. "The vast majority of bots will never do that," Cutts said. •
Reconfigure software settings after you've installed it. A little modification
of various settings will throw bots off the scent. "If you can off the beaten
path, away from default software installations, you'll save yourself a ton of
grief," he said. • Employ systems that rank people by trust and reputation. For
example, eBay shows how long a person has been a member and how satisfied others
are with transactions with that person. • Don't be afraid of legitimate
purveyors of search-engine optimization services. "SEO is not spam. Google does
not hate SEO," Cutts said. "There are plenty of white-hat SEO (companies) who
can help you out." Registering your Web site at Google's Webmaster Central site
can help find bogus search-engine optimization tricks others may use on your
site, such as keywords written in white text on white backgrounds, he added.
Speech by Matt Cutts was very information he did say white hat SEO companies are definetely recommended and its not difficult to find a good SEO company. He recommends comment authentication since there are a lot of blog spam lurking out there. Mattcutts has been a major link between webmasters and Google. Labels: Google, Mattcutts
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Lots of TPR ( Toolbar Pagerank Reduction ) Penalty websites which got affected in december 2007 update are still not ready to change their ways. Most of them like searchenginejournal, forbes.com, washingtonpost.com got their pagerank back, Searchenginejournal was slapped with 3 points reduction to PR4 now are back to PR7, Forbes lost 2 points and was slapped to PR5, now they removed the paid text link ads and are back to PR7, Washingtonpost.com lost 3 points and was slapped with PR5 now they are back to PR8. So what is the secret behind getting the Pagerank back and remove TPR Penalty. First if you check Searchenginejournal they removed all text link ads and now all ads pass through a redirect script that doesn't pass pagerank, Forbes completely removed all text links and possibly the pagerank came by itself or they might have sent a reconsideration to check their site for paid links. Washington past now has Nofollow on all the text links they sell, if you take the source of their page you can see that the text link ads that go out of their page don't pass pagerank anymore all of them go through a nofollow. I know there are some sites who are not ready to go friendly with Google when it comes to TPR and are happy to be at PR4 or PR5 and continue to do what they are not recommended to do. Instead they have their usual blogging power to curse Google for what they did to protect their algorithm. I recommend those sites to correct what they did and possibly file a reconsideration request to get back their Toolbar Pagerank or just keep the credit of running website that has lost some trust in Google's algorithm. Though I would like to stay away from commenting about individual sites one site I personally admire is SEOchat.com they look too silly to have a PR of 4. Being hit with TPR a reduction of 3 points were applied and their regular pagerank was PR7. Obvious reason is their option to sell text link ads on their site without any nofollow which is not a great sign especially for a site which depends so much on Google to discuss in their forum and so many tools that query Google. Their forum's discussion has 75% discussion on Google and remaining about common issues and other search engines. For all the 100s of 1000s of users who are regular to SEOchat its not a great way to welcome them with a PR4, Pagerank is like a fashion issue for a website. Most of the people out there especially people who are into search engines see Pagerank as a value of quality for a website. I hope SEO Chat a great site for SEOs will get their Pagerank back by no-following text link ads on their sites. They should set an example for all users who visit their site for SEO purposes. Labels: Google, penalty, Search Engine Optimization
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I have seen many people ask in forums what's the difference between rel=external nofollow and rel=nofollow, Nofollow is a co-ordinated efforts from Google, yahoo , MSN to stop crawling links that are considered not trustworthy or spammy. Today many blogs, message boards, forums, news sites use nofollow tag to prevent spam in their comments or other areas of the blogs or forums. Now there is a new tag that is similiar to rel=nofollow that is rel=external nofollow, external nofollow works the same as nofollow tag but this tag opens links in a new window instead of the same window. If you want to try just add rel="external" it will open the link in a new window. it sort of works like target=_blank. Target blank opens all hypertext links in the new window and rel=external nofollow, blocks all link juice and opens the link in a new window. So if you find a blog that uses this dont get too excited, links from these blogs dont count. Move on and better luck next time Labels: Google, Spam
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Google's ( GOOG ) Q1 financial results are released and breaking everyone's expectation Google has gained 42% profit over the first Quarterly of 2007 and has gained 7% over the last Quarter of 2007. This is much better than everyone's expectations especially after decline in value of many company's shares. At this moment Google's shares are trading around 13% increase which is a very good sign for Google. 
Financial results Summary as per Google's investor relations:
Q1 Financial Summary
Google's results for the quarter ended March 31,
2008, include the operations of DoubleClick Inc. from the date of acquisition,
March 11, 2008, through the end of the quarter, and are compared to
pre-acquisition results of prior periods. The overall impact of DoubleClick in
the first quarter of 2008 was immaterial to revenue and only slightly dilutive
to both GAAP and non-GAAP operating income, net income and earnings per
share.Google reported revenues of $5.19 billion for the quarter ended March 31,
2008, an increase of 42% compared to the first quarter of 2007 and an increase
of 7% compared to the fourth quarter of 2007. Google reports its revenues,
consistent with GAAP, on a gross basis without deducting traffic acquisition
costs, or TAC. In the first quarter of 2008, TAC totaled $1.49 billion, or
29% of advertising revenues.Google reports operating income, net income, and
earnings per share (EPS) on a GAAP and non-GAAP basis. The non-GAAP
measures, as well as free cash flow, an alternative non-GAAP measure of
liquidity, are described below and are reconciled to the corresponding GAAP
measures in the accompanying financial tables.
GAAP operating income
for the first quarter of 2008 was $1.55 billion, or 30% of revenues. This
compares to GAAP operating income of $1.44 billion, or 30% of revenues, in the
fourth quarter of 2007. Non-GAAP operating income in the first quarter of
2008 was $1.83 billion, or 35% of revenues. This compares to non-GAAP operating
income of $1.69 billion, or 35% of revenues, in the fourth quarter of 2007.
GAAP net income for the first quarter of 2008 was $1.31 billion
as compared to $1.21 billion in the fourth quarter of 2007. Non-GAAP net
income in the first quarter of 2008 was $1.54 billion, compared to $1.41 billion
in the fourth quarter of 2007.
GAAP EPS for the first quarter of 2008 was
$4.12 on 317 million diluted shares outstanding, compared to $3.79 for the
fourth quarter of 2007 on 318 million diluted shares outstanding. Non-GAAP
EPS in the first quarter of 2008 was $4.84, compared to $4.43 in the fourth
quarter of 2007.
Non-GAAP operating income, non-GAAP operating margin,
non-GAAP net income, and non-GAAP EPS are computed net of stock-based
compensation (SBC). In the first quarter of 2008, the charge related to
SBC was $281 million as compared to $245 million in the fourth quarter of
2007. Tax benefits related to SBC have also been excluded from these
non-GAAP measures. The tax benefit related to SBC was $51 million in the
first quarter of 2008 and $42 million in the fourth quarter of 2007.
Reconciliations of non-GAAP measures to GAAP operating income, operating margin,
net income, and EPS are included at the end of this release.
GOOG Financial results. http://investor.google.com/releases/2008Q1.html
Labels: Goog, Google
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I just read this very interesting interview from Vice president of Search Quality in Google Mr.Udi Manber, http://www.popularmechanics.com/blogs/technology_news/4259137.html According to wikipedia "Udi Manber (Hebrew: אודי מנבר) is an Israeli computer scientist. He is one of the authors of agrep and GLIMPSE. As of December 2007, he is employed by Google as one of their vice-presidents of engineering.
[edit] BiographyHe earned both his bachelor's degree in 1975 in mathematics and his master's degree in 1978 from the Technion in Israel. At the University of Washington, he earned another master's degree in 1981 and his Ph.D. in computer science in 1982.
He has won a Presidential Young Investigator Award in 1985, 3 best-paper awards, and the Usenix annual Software Tools User Group Award software award in 1999.
He was a professor at the University of Arizona and authored several articles while there. He wrote Introduction to Algorithms -- A Creative Approach (ISBN 0-201-12037-2), a book on algorithms.
He became the chief scientist at Yahoo! in 1998.
In 2002, he joined Amazon.com, where he became "chief algorithms officer" and a vice president. He later was appointed CEO of the Amazon spin-off company A9.com. He filed a patent on behalf of Amazon.[1]
As of February 8, 2006, he has been hired by Google as one of their vice-presidents of engineering. In December 2007, he announced Knol, Google's new project to create a knowledge repository.[2]
" Labels: Google
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 I came across a website advertising in Google adwords claiming to get backlink from a Pagerank 10 site. Wow I just cant believe my eyes we at Search Engine Genie have the most updated comprehensive list of pagerank 10 sites that are available when ever there is a pagerank update. Recently the number of pagerank 10 sites have dropped significantly at one point there were about 20 pagerank 10 sites not we hardly have 10 to 15 sites at any pa | 
