Google Product Search
Google Product Search launched In Spain, Italy And Netherlands
It should soon become much comfortable for people in Italy, the Netherlands, and Spain to find the best deals online. Google is moving towards launching Google Product Search/Google Shopping in those countries, opening the Google Merchant Center as a beginning step.
The Google Merchant Center is in huge part what makes Google Product Search work; it’s a site that allows businesses to submit data product feeds, ensuring that users see up to date information.
Product manager responsible for the Google Merchant Center, said that, If you are a new merchant and would like to start submitting your products to Google for Spain, Italy, or the Netherlands, we recommend checking out the articles in our Help Center, and then reviewing the data feed information and requirements for your target country. Existing Merchant Center users now have the choice to select Spain, Italy and Netherlands in the list.
Also he added that, “As we launch in new locations, we want it to be simple for you to make your products accessible to customers around the world. Our data requirements vary by country, so you can now view the data feed specifications for all countries in your native language by using the drop-down box on the top of the Data Feed Specification help article.”
Google Product Search isn’t something the average person uses every day, but together with contributions related to maps, news, and financial info, the tool helps make the company’s brand more attractive.
Google Product Search In Mobile Makes Your Shopping Easier
Google Product Search gives us information like prices, ratings, reviews, and product details from all over the web. We can also sort the results in a number of diverse ways, like by price or seller rating. Everyone uses Product Search so much that they wanted to make it more accessible on their phone, as well. Google Product Search is available for mobile also.
Say you’re in a store and having a hard time choosing between two products. Instead of waiting to go home to ensure the internet for ratings and reviews, you can now get all of this information right there on the spot. Just take out your phone, go to Google.com in your browser, and try out Google Product Search for mobile. From Google.com, type in a query and then tap on the “shopping” link that appears in the search results. Or, tap on the “more” tab and then “shopping” to get to Product Search straight.
Google Product Search for mobile gives you the similar product information that you would get at your computer. And when you click on products like electronics and video games, you’ll see dedicated product pages that comprise ratings charts and technical specifications.
The new Product Search results pages for mobile are accessible in the US and UK, and for iPhone and Android-powered devices. In the mobile version of Google Product Search it can tell you if a certain product is in stock at nearby stores.
Enhanced Shopping Features In Google Product Search
For its part Google prepares Google Product Search for the official start of the Holiday Shopping season. Hence, some new Google Product Search features to help you get the finest value for your bucks.
Online holiday shopping just got a little easier with Google’s enhanced product search. Mixing online and offline shopping, the improved product search allows you to search for an item, check out reviews, and even find its availability in a store near you in a new feature that partners with retail stores for real-time availability.
First is the new gallery view which now shows larger and higher-resolution images to help see the closest thing to really holding the products you want to buy on your hands.
The review sections of the Google Product Search now includes review summaries to give you quick summary of what other consumers are saying about the products you want to buy.
Then there’s the newly integrated video product reviews coming from YouTube. These videos are present right on the product pages so you can easily click on them and have a more “real-life” look into the item before you buy them.
If online shopping is not yet your cup of tea and you would relatively buy the product from the brick and mortar store, Google Product Search can also help you find the nearest stores via Google Maps.
And finally Google Product Search also works on your mobile phones, allowing you to evaluate prices, read reviews and find discount coupons as well.
Whether you desire to get your holiday shopping done online or offline, Google hopes these improvements will facilitate make a sometimes excruciating process ridiculously simple one.
New Shopping APIs With Enhanced Features
Google has announced latest addition to the shopping family – simple yet powerful programmatic interfaces that permit retailers to upload their content to and query data from Google. The new Shopping Application Programming Interfaces (APIs) have two major components: Content and Search. As part of this launch, Google is also sunsetting the Base API and replacing it with these new Shopping APIs.
Content API for Shopping
Thousands of retailers upload product data to Google for use on multiple destinations like Google Product Search, Product Ads, Google Affiliate Network, Google Commerce Search, and shopping rich snippets. This new Content API makes it easier and faster to upload the product data to Google. Retailers can use the Content API to upload their data and make incremental updates to regularly changing attributes like price and availability. Marketplaces and Aggregators can also use the new Content API to manage multiple client accounts.
Search API for Shopping
Google has also announced a new Search API that makes it easy for our Google Commerce Search customers, Google Affiliate Network publishers and developers to build innovative applications using product data. The Search API simplifies access to product data and is optimized to deliver the most pertinent product results.
Shopping APIs Replace Base API
These new Shopping APIs restore the existing Google Base Data API for our content providers & search applications. Developers using the Base API for shopping data should transfer to the new Shopping APIs for uploading their content and using data for search applications. There are some non-shopping data types that won’t be supported with new Shopping APIs, such as jobs, real estate, events, and activities.
Increase Your Website Profits With The Help Of Shopping Bots
Shopping bots are search engines, but rather than finding information, they assist shoppers find the products and services they are looking for online. Just as search engines provide lists of websites, shopping bots offer lists of products, including information about features and prices, so that users can shop around without having to visit lots of individual websites.
Shopping bots are becoming more and more popular with consumers because they allow people to compare prices simply and save a lot of time researching products. Some even let users write reviews of products for other shoppers. The best thing about them is that the people who use them are those who are keenly looking to buy something, so any traffic you get from them is highly targeted and qualified.
They are therefore a great way to promote your products to people who want to purchase them. By registering with shopping bots, you can achieve the benefits of:
- Cheap, or free, listings,
- Exposure of your products to users who are vigorously searching for products like yours to buy, and
- Direct links from your listing to the product page on your website.
Shopping bots can be cheap (or free) ways to gain a lot of additional publicity for your products. It is generally easier to rank well with them than it is with search engines. They usually display ads in an attractive and easy-to-understand way, which makes them popular places for consumers to look for the products they want. They are also huge places for you to promote your products in order to stand out from your competition.
YouTube Videos Increase Your Product Search Visibility In Google Product Search
It’s an excellent way to get listed in Google Product Search, but standing out from the crowd – there can be dozens or hundreds of other merchants selling the same thing – has always been a problem. So try to catch shoppers’ eyes by letting a video symbolize your offering.
Everyone loves a good video, and even more if this video can explain something interesting about a new product like a new cell phone or a new digital camera.
Video product reviews are receiving a lot of buzz these days, and as shoppers turn to the web to help them figure out what or how to buy. Google has the facility to add you tube for smart shoppers.
Video product reviews are getting a lot of buzz right now, as shoppers increasingly turn to the web to help them figure out what to buy. Google Product search has the facility of including relevant and high quality YouTube video reviews on a number of our product pages in Google Product Search. Videos include reviews from sources like USA Today, Wired, and Digital Trends, and they appear above the “Similar Items” section of the page.
Google will be periodically reviewing content for inclusion in this feature. But it is not guaranteed that submitted videos will be selected. The following steps are necessary to do the following if you’d like a video to be considered:
- Add the “youtube” attribute to your data feed. In this attribute include the YouTube video ID for each one of your products with a related YouTube video review. Video IDs are the values that follow the ‘v=’ in the YouTube URL of the video.
- Include UPC, ISBN, brand, and MPN information in the tag of your YouTube video review.
This Google Product Search feature provides more good elements for smart shoppers who are in need to buy new products, and by the other hand, gives to a company more credibility and sales of course.
Ways To Maximizing Your Google Product Search Feeds
If you want to maximize your results in Google Product Search, the very nature of the service is to allow your potential customers to search among your products and those of your competitors based on a variety of customer-driven factors, most notably price. In addition to price, they can drill down and process their search results based on keywords and more. Therefore, there are some important factors you should keep in mind when creating or revising your Google Product Search feeds.
High Quality product images are important
Be sure that they are clear and of sufficient size. Google Product Search requires that the image URL you submit is the image that is on your website. Google Product Search doesn’t allow thumbnail images that are less than 90 x 90 pixels.
Include as much recommended data as possible in your feeds
Google Product Search allows merchants to make their product descriptions into miniature sales pitches. As the object is to pitch to your customer to get them to buy on your website, it is the same in your Google Product Search feeds. Ensure that you incorporate your targeted keywords in the title and the description. Also, be sure to that your products are mapped to the correct Google Product Search category. Those are some of the foremost factors in ranking extremely in a Google Product Search.
Concise and clear product name and descriptions is essential
Product Names and descriptions should be concise, accurate, and follow manufacturer’s conventions. Be sure to embrace alternative spellings in your descriptions.
Be conscious in your price
Regarding price, be aware that most consumers sort by price. Since this is the case, try pricing your products a little lower than your competitors. For example, if the going rate for widgets is $59.99, price your product at $59.88.
Update frequently to keep inventory and prices new
Google Product Search takes away any data that is more than 30 days old so you should probably ftp the feeds at least once a week. The data usually gets loaded into Google Product Search within 24 hours. This allows optimizers to tweak their feeds, and resubmit to see how their rankings vary.
Increase Online Product Sales – Add Your Products to Google Product Search
Selling more products via the Internet is a foremost concern of most product retailers, distributors and manufacturers in today’s online world. The Internet has proven to be a super way to distribute products in a cost effective and efficient manner and should be a major focus for just about every product company.
If you’re a product company and are looking for a reasonable way to sell more products, then behold! Google Product Search is precisely what you’ve been looking for. Google Product Search, formerly named Froogle, is a place where product companies can submit and list their products directly with Google’s shopping search engine.
It’s a free service offered by Google that offers users with a search feature to search for products and be directed to the website(s) where they can buy them. Since Google has changed the name, Google Product Search has gained significant exposure from online users and it’s becoming more general for product companies to submit their products on a daily basis to increase product sales.
Google permits you to reach more shoppers by submitting information about your products to Google Base so they’ll be found on Google Product Search. You can link directly from the Google search results to your website. Depending on how many items you have, you can decide to submit your products one at a time, all at once using a bulk upload, or by having an automated product feed submitted three times a week, eliminating the need for you to manage the uploads all on your own.
The great part about doing an automated feed is once you’re setup, you’re done! Shoppers will be able to find your products on Google Product Search within 24 hours after they are submitted to Google Base and will be automatically updated three times a week. So as you add new products to your website, they are automatically added to Google Product Search, dramatically rising product sales for your product company.
Enormous Opportunities And Benefits In Google Product Search
Google Product Search is an addition of the search engine Google, dedicated to helping shoppers quickly find products for sale on the web. Its customer friendly, merchant friendly and consumer driven and the most excellent thing about it is it will lead customer’s right to your products for no charge. The advantages of listing your products on Google Product Search is the fact that it is on Google’s homepage, which millions of people will see every day and many will be searching for the products that you sell.
Integration into Google Product Search presents an enormous opportunity to extend your marketing reach to more potential customers. Here we have discussed about the benefits of the Buyers and Sellers using Google Product Search.
Benefits For Buyers Using Google Product Search
Many people choose to shop online due to its ease and the much lower prices compared to what would be offered locally. Also, shopping online is a great way to get an item that may not be readily obtainable in your area. Chances are that you already use Google, and you have already used product search, whether or not you realized it at the time. When you search Google for a particular thing or product, many times you will see the words “Shopping results for…” appear near the top of Google search listings. This is Google product search.
When you do a search within Google product search, you are able to get access to product prices from all over the web. Like a basic Google search, product search by default lists the most pertinent results first. However it is possible to sort by price, product rating, and seller rating as well. This is a very proficient way to find the product that you are looking for, as it uses Google’s patented search engine technology while filtering for products only.
The best advantage this tool has for buyers is its effectiveness plus its simplicity. All you have to do is perform a Google product search, it then shows you essentially everything that you need to know about a product right there from within the search results. If you are unsure about a product, you can also read seller and product reviews written by other consumer’s right there within search results. Most people will perhaps like product search the most for its ability to find the cheapest price on an item.
Benefits For Sellers Using Google Product Search
Sellers can also take advantage of using Google product search. To do this, all you need to do is start a data feed. Sellers benefit from using Google in the fact that listing items in product search is free. No listing fees like you may find in sites such as Ebay. Also, you are attaining a potentially greater number of buyers. Even if someone is not necessary looking for your precise product, they may run across it naturally just by doing a Google search. Using product search for sellers potentially puts your items in front of the leading crowd on the web, the Google web searchers. Better yet, if you do previously have a Google account, customers can pay for your items by simply using Google checkout, offering an all-in-one solution.
You Could Do The Sales By Utilizing Google Product Search
You might have come across the term “Google Product Search” but how many of you have actually utilized the opportunity Google offers through this.
It is really a good platform for buyers and sellers. Google might not be the best search engine but it is popular in such a way that it provides intelligent and relevant search results. The number of people who shops online is increasing day by day since it is easy to get so much results all across the globe within a few fraction of seconds. Grab this opportunity by using the efficient tool offered by Google. Using Google Product search is just a click away for existing account holders, for others it will take only a few seconds to fill the form to get an account. Many of you might have stumble upon “shopping results” when you search results for an item or information. This is what exactly Google product search.
It allows shoppers to quickly and easily find their product listings on Google and attracts potential buyers and even shoppers. It is absolutely a free service for sellers and it is advisable to provide only relevant details in order to get the right traffic. And it is easy to sort the search results according to the price, brand and store. It is an effective and versatile platform that allows to shop for products, match price, check other options, prepare shopping lists, customize searches and even create alerts to name a few. In short say we could say it is the easiest and simplest way to get access of any product and even the reviews written by other consumers to get an overall idea.