Shopping Feeds Services

Shopping feeds are increasingly becoming the right path for online marketers. If you want to keep buoyant in the online marketing world, you need to get your products listed with the price comparison sites and join the online price wars. Search engine Genie brings you the exact path to start with.

Shopping feed optimization is a strategic process aimed at maximizing the visibility and performance of product listings in online shopping platforms. It involves optimizing product data to ensure accuracy, relevance, and completeness, thereby enhancing the chances of products being displayed prominently in search results.

Google product search

EBAY Stores

Amazon

Price Grabber

Shopzilla

Shopping.com

Shopping Feeds Services

Google Product Search (i.e Froogle), Shopzilla (i.e BizRate), Yahoo Shopping (formerly Yahoo Products), Shopping.com (Also DealTime and Epinions), PriceGrabber, PriceSCAN , NexTag, mySimon, and many other upcoming comparison sites are leaving it up to the merchants to fight for consumers. There are so many to choose from that you have enough trouble deciding which one is the best let alone which ones are the easiest to use. Come to Search Engine Genie. We help you find the right choice within the ambit of your limits.

Search Engine Genie starts from the scratch. We build a perfect site for you if you don't have one, optimize and feed products into the shopping search engines Whether you manage a list of your products with us, or have an automated solution between your website and our services, or require a custom solution, we can help get your products listed on many popular price comparison sites. With proper content optimization of their web content, your products will show up under related search terms and you will boost your odds on being listed at the top of the search results.

There are three types of shopping search engines according to Bowler:

Commission based model

Referral fees model

No-charge model

With a commission-based site, the whole transaction is completely done on the original site. You pay a commission for every sale from the site. An example of this model is Amazon.com. With a referral fee model shoppers may search and view products at the shopping engines, but ultimately, they clicking over to the client site to complete the transaction. Then there is the no-charge model Froogle*(link) is an example of the no-charge model".

Shopping feeds services are specialized solutions offered by digital marketing agencies or platforms that assist businesses in optimizing and managing their product data for online shopping platforms. These services play a crucial role in e-commerce marketing, as they ensure that a business's products are accurately represented and easily discoverable on various online marketplaces, comparison shopping engines, and social commerce platforms.

Key elements of shopping feeds services include data feed creation and optimization, which involves organizing product information (such as titles, descriptions, prices, and images) in a format compatible with different shopping platforms. Additionally, these services often encompass data feed submission and management, ensuring that product listings are up-to-date and in compliance with platform-specific requirements.

Monitoring and analyzing performance metrics, including click-through rates, conversion rates, and return on ad spend, are also integral parts of these services. By utilizing shopping feeds services, businesses can enhance their visibility, reach a broader audience, and drive more qualified traffic to their e-commerce stores, ultimately leading to increased sales and revenue.

Each shopping comparison site accepts data feeds in a slightly different format, uses a slightly different naming convention, and a different specification for its data feed format. They also have differing inclusion policies - usually some form of fee for inclusion or PPC (Froogle is the exception - it's free). Differences apart, the data feeds typically require URL, click-through URL, title, description, body copy and keywords.

Shopping Search Engines

Google Product Search

Google Product Search, formerly known as Froogle, is a shopping comparison service provided by Google.

Yahoo Shopping Feeds

Yahoo makes shopping an experience! Yahoo provides fast access to specific products, gives detailed narrowing options.

Amazon

Amazon is a keen observer on customer satisfaction, emphasizes on personalizing the shopping experience, and solid back-end technology.

Bing Shopping

Bing Shopping compares products, compares opinions with other consumers and also compares prices making the search of the shoppers easy.

EBAY Stores

Search Engine Genie makes use of Ebay to perform an effective and lucrative online business. We help you ship your products very fast.

Shopzilla

Shopping portals have introduced consumers to a new way of purchasing products. As their popularity continues to gain steam, more and more sites.

Shopping.com

The merger of Dealtime- a leading shopping engine and Epinions formed Shopping.com in April 2003. There are over 5 million products listed on this shopping engine.

MySimon Shopping

MySimon is one of the oldest Comparison Shopping sites on the Web. It has the ability to search for products from thousands of merchants as well as search through the product category.

Price Grabber

Shopping portals have introduced consumers to a new way of purchasing products. As their popularity continues to gain steam, more and more sites seem to be popping up, competing for eyeballs and wallets.

Next Tag

NexTag, The Search Engine for Shoppers is a pay per click shopping engine. The company's unique search engine technology, including fast and relevant product search results.

PriceSCAN

PriceSCAN is one of the first generation of "shopping bots" which includes DealTime, mySimon and BottomDollar. It helps to gather, process and publish the most comprehensive information.