Link Building
Build links strategically
There are six basic steps for link building. The first step in link sources is quality directories, classified advertising, and third-party organizations. The second step in link sources are email lists, forums, Blog comments, and social media profile pages. The third step in link sources are article sites, niche directories, human powered search engines and guest Blog postings. The fourth step contains basic social media marketing and online public relations. The fifth step is advanced link acquisition territory, reaching key influencers through social media. And the last step is high authority sites. The components of a quality link are relevance, context, difficulty, humanity, credibility, Authority, and Investment.
Known about Link survey
Link Survey is a very tough and compact program, which downloads quickly and can be easily installed on most computers. There are number of features, that we really liked about the program:
- Every time you go online, the program automatically updates itself
- You can search up to 13 search engines at the same time
- Reports can be formed as .xls, txt, html, or csv formats
- You should check webpages for links in the built in browser
Link Survey provides three types of reports:
- A Single Site Report-checks the selected search engines for any pages that link to the particular domain.
- A Single Site Assessment Report-checks the chosen search engines for the webpages from the specified domain that have been spidered .
- A Multiple Sites Report– checks how your site compares in link popularity with your competition or a particular domain.
How to choose quality links
The use of link building as an organic search engine marketing strategy is not an easy job. Webmasters are wary, communication is not easy and spammers abound. Given the difficulty of establishing reciprocal link building and inbound link building partnerships, the most excellent thing to do is to choose quality over quantity.
Find link partners whose websites have content closely related to yours, especially in your geographic region. Speak with webmasters and web content managers on the phone to create long term relationships based on trust and cooperation.
Be an active member in your industry’s Internet community and allocate ideas to improve your industry as well as the results of your Internet marketing efforts. And finally, work on the quality of your website content from a search engine marketing point of view to make it more attractive to potential link partners.
Importance of Link Building
In general, links are of various types. Earlier there was the tendency of Reciprocal Links. Now there is a trend of building one way links. The most significant search engine, Google gives a group of importance to one way links. There are various ways to get these kinds of links. The most commonly used techniques are link bait, 3 way linking, press release, article submissions, directory submissions etc. The suitability of above link building techniques will depend on the subject and audience of your website. So you should absolutely read this useful blog about link building ideas and can start building Quality links now! You dont require paying enormous amount of money anymore. Just teach yourself and get started!
Link Building Strategies
Unlimited Potentials for link exchanges
The idea behind reciprocal links is very basic is an agreement is made between two sites to show each other’s link information. The link can be on a exacting page or somewhere within the website.
Link exchange will become “big business” on the Internet. More and more website are actively participating in link exchanges, either independently or through a program. Webmasters are realizing that receiving the links simply produces incredible traffic, not to mention, and more importantly, improve your standings in the Search Engines.
Reciprocal links can be finished through text, buttons, and/or banners.
Text exchanges are the easiest and what we recommend to apply since:
- it usually involves only a small number of lines of HTML code.
- it is easier way to update and manage.
- it does not have to catch up considerable space on the webpage which keeps the webpage’s upload time down.
- the anchor text (the text describing the link) is an important region for Search Engine optimizing.
Things to consider when using links
- Why would someone want to exchange a link with your site? The main thing is in two words: QUALITY CONTENT. If your site has nothing fresh or important to present, why would someone want to link to it?
- Links from websites related to your own topic or theme want to be obtained. If those in your own part think highly enough of your website to link to it, what does that say?
- Getting a link from a main directory or high ranking website can be more important than say 20 links from smaller sites (even in your own area). Again, if a big name player gives you a link, what does the little man will think?
- TIME–it will take time so one should be patient.
Creating links to your website is a great promotional tool and mandatory for any website to be successful. The network of links that you generate will help you website succeed, but it also is critical for your search engine rankings.
Before you Start Building Links
There are some rules you should to follow when you begin building links.
[1] Differ anchor text of your website.
[2] Comprise different Keywords in title.
[3] Link site from different class C – IPs (Significant issue for SERP.)
[4] Vary kind of site, like blogs, article resources, directories etc..
[5] Not obtain all links from newer sites, and attempt to get links from older (and trusted) sites as well.
[6] Not get links from similar location (i.e. all links from footer etc..)
[7] Attempt to get links from relevant content/industry.
[8] Should Have varied PR from pages you are linking (If you are getting a group of PR6 Links that will unfavorably affect as Google may think, you are purchasing elevated PR Links
[9] Try to get authority links, like links from news sites etc.
[10] Do not try to build hundreds of links quickly.
Should care about link management scripts
Just as important as getting the links, is how your website organizes, presents, and manages those links. We have seen too many websites just throw together links with no regard to how they are organized or accessible to the visitor.
what do you want to do? Well, once you get the links, you want to do these following points:
- incorporate the links into your whole website.
- Offer your link information for those wishing to link to you.
- presentthe links in an orderly and logical style to your visitors.
- make it simple for others to place their links on your website.
- be able tomanage who links to you and how the links are setup.
- keep follow of your link partners.
- frequently check if your links are still up on your partners websites.
Techniques to care about link building
Link exchanges have been a fantastic way to meet new persons and create new and profitable business associations with webmasters around the world. Because of link exchanges, We have
- met a number of great webmasters.
- reviewed a lot of resources such as ebooks, software, services.
- learned a lot about the Internet and website promotional issues.
When you create a link exchange, in addition to linking to a website, you are connecting to a person (the webmaster)–that is why cold, impersonal, automated link exchange requests usually go unanswered. Link exchanging is networking at its top and is something that has to be done in person (via email or phone). We keep all our link partners names and emails so we can contact them at anytime with important updates or to ask for help. It is the people following the links. we never know who you are going to meet or what doors it might open for you in the future.