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Understanding Matt Cutt’s Quality link building in a paraphrased version

This article is a summary of authorized link building tips gathered from the top picks of Matt Cutts videos and statements. Each of these tips are presented in a simplified version to provide a better insight of what Matt Cutt link building strategies point to.

When you have the stuff you stand out of crowd

If you want to stand out of the crowd you need to be unique and should have the stuff that everyone looks out. The same is applicable for building backlinks to websites that makes it to appear on the top of Google’s search says Matt Cutt.  The ‘stuff for website’ here refers to the quality content that outranks your competitors and makes your site stand ahead in search results.  Build sites with quality, unique and useful content and people will automatically start linking to your site. If your site has the stuff that others are looking for obviously they end up their search at your site.

When you are an expert you will be known by all

If you are an expert you will be known by all for your expertise. Similar is the case with building backlinks to your site. Share your knowledge by engaging yourself in a community such as online discussion forums, blogs, twitter etc. Building relationship by participating in community can influence audience that spread out your message throughout the Internet World resulting in driving authority links back to your site. But ensure that your skill should be used appropriately. Share your knowledge relevant to the community that is valuable to the users who are looking for it.

When you give you get something in return

When you offer something free to someone you will get something in return such as their blessings or a delight. Likewise you can earn quality backlinks to your site by giving away something for free that is valuable to someone. It could be anything that the community will find valuable such as chrome or a Firefox extension, a part of an open source software etc.  Your freebie should be valuable to the targeted community and obviously they will start talking about it and linking to you.

When you have something that someone deserves. Share it.

If you have something that you think will be useful to someone else than start sharing it. Share or promote your stuff over the internet so that one who in need of it gets it. This can help to drive enormous traffic to your site and attracts links. You can make use of social media networks or email networks to share your stuff among the internet community.

Have your presence wherever others need you

When you are the answer of someone’s search then make your presence at the most possible areas of search mode. In this way people will find you and start approaching you for their queries. In the same manner you can attract others to your site and build backlinks by having your sites presence in high quality valuable directories or sites.


Wednesday, April 23rd, 2014 Link Building, Matt Cutts news No Comments
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