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Google Base – The Right Place To Submit Your Real Estate Properties

If you are looking to achieve more exposure on your real estate properties, you can submit your properties online to Google Base. Google Base is a great place to list your real estate properties.

Google Base

According to Google, Google Base is a place where you can basically submit all types of online and offline content, which they will make searchable on Google. If you have real estate properties and you want to submit them to Google Base, you can explain any real estate property you post with attributes; these attributes will help people find your property when they do related searches. In fact, based on your stuff relevance, users may find them in their results for searches on Google Product Search, Google Maps and even their main Google web search.

Google Base is a searchable database inhabited by users. Given its position as the undisputed king of the search hill, making sure your listings are obtainable on Google makes good business sense.

Benefits In Online Store Marketing With Product RSS Feeds

Product RSS feeds are data feeds of items that are sold through online retailers. These types of feeds are used by both major search engines and product comparison search engines to help get more publicity for online products. Whenever you add a new product to your e-commerce site or change the information of a current product, search engines and product comparison engines will be alerted of the change. Consumers doing a search for a definite product will be able to find your product on the web. They may choose to purchase from your online store even though they have never heard of your store before, this is all thanks to product RSS.

Content rich sites generally rank very well in major search engines, because they have a lot of information which helps the search engines decide what they are all about and who their audience should be. E-commerce sites on the other hand are mostly image based, because a picture is worth a thousand words when it comes to advertising online. There is not a entire lot for search engines to go by so e-commerce sites have a much harder time being found and crawled by them. When you propose product feeds, it makes it much easier to alert the search engines to crawl your product pages. In fact, they help to directly alert the search engine that a new product is scheduled on your site or if changes are made to a product. Some search engines like Google even displays product images collected from product RSS on the first page of search results if the user searches for a popular product phrase.

Product comparison engines also play a vast role in helping to market your products on the web. Price comparison sites use this method to bring together people searching for products to buy and e-commerce businesses selling them. It is a virtual marketplace run on product RSS feeds where customers are actively searching for a product and the best price for that product, and online retailers are getting publicity to millions of online shoppers. There are many such sites out there, some are completely free while others are free to submit product feeds but require the online retailer to give them a cut when a sale is made. These types of sites are known as CPC price comparison sites. They act like a major link, earning commission from thousands of e-commerce stores. Here is a catalog of some of the most popular price comparison sites:

  • Yahoo Shopping
  • Google Product Search
  • Bizrate
  • Pricegrabber
  • Shopzilla
  • Shopping

There are some main advantages of using product RSS beside the obvious. Here are just a few reasons why you should propose product feeds:

  • Automatic updates of data feed
  • Target audience are customers instead of web surfers looking for information on the web
  • Compare your items and prices with direct competitors through price comparison sites
  • Some price comparison sites permit you to promote store discounts which gets more people to check out your store
  • Consumers who find your store by looking for one product will probable check out your other products
  • Increase conversion rates by eliminating the avoidable page views normally required to get to your product page

Enhanced Shopping Features In Google Product Search

For its part Google prepares Google Product Search for the official start of the Holiday Shopping season. Hence, some new Google Product Search features to help you get the finest value for your bucks.

Online holiday shopping just got a little easier with Google’s enhanced product search. Mixing online and offline shopping, the improved product search allows you to search for an item, check out reviews, and even find its availability in a store near you in a new feature that partners with retail stores for real-time availability.

First is the new gallery view which now shows larger and higher-resolution images to help see the closest thing to really holding the products you want to buy on your hands.

Google Product Search

The review sections of the Google Product Search now includes review summaries to give you quick summary of what other consumers are saying about the products you want to buy.

Google Product Search

Then there’s the newly integrated video product reviews coming from YouTube. These videos are present right on the product pages so you can easily click on them and have a more “real-life” look into the item before you buy them.

Google Product Search

If online shopping is not yet your cup of tea and you would relatively buy the product from the brick and mortar store, Google Product Search can also help you find the nearest stores via Google Maps.

Google Product Search

And finally Google Product Search also works on your mobile phones, allowing you to evaluate prices, read reviews and find discount coupons as well.

Google Product Search

Whether you desire to get your holiday shopping done online or offline, Google hopes these improvements will facilitate make a sometimes excruciating process ridiculously simple one.

New Shopping APIs With Enhanced Features

Google has announced latest addition to the shopping family – simple yet powerful programmatic interfaces that permit retailers to upload their content to and query data from Google. The new Shopping Application Programming Interfaces (APIs) have two major components: Content and Search. As part of this launch, Google is also sunsetting the Base API and replacing it with these new Shopping APIs.

Content API for Shopping

Thousands of retailers upload product data to Google for use on multiple destinations like Google Product Search, Product Ads, Google Affiliate Network, Google Commerce Search, and shopping rich snippets. This new Content API makes it easier and faster to upload the product data to Google. Retailers can use the Content API to upload their data and make incremental updates to regularly changing attributes like price and availability. Marketplaces and Aggregators can also use the new Content API to manage multiple client accounts.

Search API for Shopping

Google has also announced a new Search API that makes it easy for our Google Commerce Search customers, Google Affiliate Network publishers and developers to build innovative applications using product data. The Search API simplifies access to product data and is optimized to deliver the most pertinent product results.

Shopping APIs Replace Base API

These new Shopping APIs restore the existing Google Base Data API for our content providers & search applications. Developers using the Base API for shopping data should transfer to the new Shopping APIs for uploading their content and using data for search applications. There are some non-shopping data types that won’t be supported with new Shopping APIs, such as jobs, real estate, events, and activities.

Increase Your Website Profits With The Help Of Shopping Bots

Shopping bots are search engines, but rather than finding information, they assist shoppers find the products and services they are looking for online. Just as search engines provide lists of websites, shopping bots offer lists of products, including information about features and prices, so that users can shop around without having to visit lots of individual websites.

Shopping bots are becoming more and more popular with consumers because they allow people to compare prices simply and save a lot of time researching products. Some even let users write reviews of products for other shoppers. The best thing about them is that the people who use them are those who are keenly looking to buy something, so any traffic you get from them is highly targeted and qualified.

They are therefore a great way to promote your products to people who want to purchase them. By registering with shopping bots, you can achieve the benefits of:

  • Cheap, or free, listings,
  • Exposure of your products to users who are vigorously searching for products like yours to buy, and
  • Direct links from your listing to the product page on your website.

Shopping bots can be cheap (or free) ways to gain a lot of additional publicity for your products. It is generally easier to rank well with them than it is with search engines. They usually display ads in an attractive and easy-to-understand way, which makes them popular places for consumers to look for the products they want. They are also huge places for you to promote your products in order to stand out from your competition.

YouTube Videos Increase Your Product Search Visibility In Google Product Search

It’s an excellent way to get listed in Google Product Search, but standing out from the crowd – there can be dozens or hundreds of other merchants selling the same thing – has always been a problem.  So try to catch shoppers’ eyes by letting a video symbolize your offering.

Everyone loves a good video, and even more if this video can explain something interesting about a new product like a new cell phone or a new digital camera.

Video product reviews are receiving a lot of buzz these days, and as shoppers turn to the web to help them figure out what or how to buy. Google has the facility to add you tube for smart shoppers.

Google Product Search

Video product reviews are getting a lot of buzz right now, as shoppers increasingly turn to the web to help them figure out what to buy. Google Product search has the facility of including relevant and high quality YouTube video reviews on a number of our product pages in Google Product Search. Videos include reviews from sources like USA Today, Wired, and Digital Trends, and they appear above the “Similar Items” section of the page.

Google will be periodically reviewing content for inclusion in this feature. But it is not guaranteed that submitted videos will be selected. The following steps are necessary to do the following if you’d like a video to be considered:

  • Add the “youtube” attribute to your data feed. In this attribute include the YouTube video ID for each one of your products with a related YouTube video review. Video IDs are the values that follow the ‘v=’ in the YouTube URL of the video.
  • Include UPC, ISBN, brand, and MPN information in the tag of your YouTube video review.

This Google Product Search feature provides more good elements for smart shoppers who are in need to buy new products, and by the other hand, gives to a company more credibility and sales of course.

Ways To Maximizing Your Google Product Search Feeds

If you want to maximize your results in Google Product Search, the very nature of the service is to allow your potential customers to search among your products and those of your competitors based on a variety of customer-driven factors, most notably price. In addition to price, they can drill down and process their search results based on keywords and more. Therefore, there are some important factors you should keep in mind when creating or revising your Google Product Search feeds.

High Quality product images are important

Be sure that they are clear and of sufficient size. Google Product Search requires that the image URL you submit is the image that is on your website. Google Product Search doesn’t allow thumbnail images that are less than 90 x 90 pixels.

Google Product Search

Include as much recommended data as possible in your feeds

Google Product Search allows merchants to make their product descriptions into miniature sales pitches. As the object is to pitch to your customer to get them to buy on your website, it is the same in your Google Product Search feeds. Ensure that you incorporate your targeted keywords in the title and the description. Also, be sure to that your products are mapped to the correct Google Product Search category. Those are some of the foremost factors in ranking extremely in a Google Product Search.

Concise and clear product name and descriptions is essential

Product Names and descriptions should be concise, accurate, and follow manufacturer’s conventions. Be sure to embrace alternative spellings in your descriptions.

Google Product Search

Be conscious in your price

Regarding price, be aware that most consumers sort by price. Since this is the case, try pricing your products a little lower than your competitors. For example, if the going rate for widgets is $59.99, price your product at $59.88.

Google Product Search

Update frequently to keep inventory and prices new

Google Product Search takes away any data that is more than 30 days old so you should probably ftp the feeds at least once a week. The data usually gets loaded into Google Product Search within 24 hours. This allows optimizers to tweak their feeds, and resubmit to see how their rankings vary.

Increase Online Product Sales – Add Your Products to Google Product Search

Selling more products via the Internet is a foremost concern of most product retailers, distributors and manufacturers in today’s online world. The Internet has proven to be a super way to distribute products in a cost effective and efficient manner and should be a major focus for just about every product company.

Google Product Search

If you’re a product company and are looking for a reasonable way to sell more products, then behold! Google Product Search is precisely what you’ve been looking for. Google Product Search, formerly named Froogle, is a place where product companies can submit and list their products directly with Google’s shopping search engine.

It’s a free service offered by Google that offers users with a search feature to search for products and be directed to the website(s) where they can buy them. Since Google has changed the name, Google Product Search has gained significant exposure from online users and it’s becoming more general for product companies to submit their products on a daily basis to increase product sales.

Google permits you to reach more shoppers by submitting information about your products to Google Base so they’ll be found on Google Product Search. You can link directly from the Google search results to your website. Depending on how many items you have, you can decide to submit your products one at a time, all at once using a bulk upload, or by having an automated product feed submitted three times a week, eliminating the need for you to manage the uploads all on your own.

Google Product Search

The great part about doing an automated feed is once you’re setup, you’re done! Shoppers will be able to find your products on Google Product Search within 24 hours after they are submitted to Google Base and will be automatically updated three times a week. So as you add new products to your website, they are automatically added to Google Product Search, dramatically rising product sales for your product company.

Enormous Opportunities And Benefits In Google Product Search

Google Product Search

Google Product Search is an addition of the search engine Google, dedicated to helping shoppers quickly find products for sale on the web. Its customer friendly, merchant friendly and consumer driven and the most excellent thing about it is it will lead customer’s right to your products for no charge. The advantages of listing your products on Google Product Search is the fact that it is on Google’s homepage, which millions of people will see every day and many will be searching for the products that you sell.

Integration into Google Product Search presents an enormous opportunity to extend your marketing reach to more potential customers. Here we have discussed about the benefits of the Buyers and Sellers using Google Product Search.

Benefits For Buyers Using Google Product Search

Many people choose to shop online due to its ease and the much lower prices compared to what would be offered locally. Also, shopping online is a great way to get an item that may not be readily obtainable in your area. Chances are that you already use Google, and you have already used product search, whether or not you realized it at the time. When you search Google for a particular thing or product, many times you will see the words “Shopping results for…” appear near the top of Google search listings. This is Google product search.

Google Product Search

When you do a search within Google product search, you are able to get access to product prices from all over the web. Like a basic Google search, product search by default lists the most pertinent results first. However it is possible to sort by price, product rating, and seller rating as well. This is a very proficient way to find the product that you are looking for, as it uses Google’s patented search engine technology while filtering for products only.

The best advantage this tool has for buyers is its effectiveness plus its simplicity. All you have to do is perform a Google product search, it then shows you essentially everything that you need to know about a product right there from within the search results. If you are unsure about a product, you can also read seller and product reviews written by other consumer’s right there within search results. Most people will perhaps like product search the most for its ability to find the cheapest price on an item.

Benefits For Sellers Using Google Product Search

Sellers can also take advantage of using Google product search. To do this, all you need to do is start a data feed. Sellers benefit from using Google in the fact that listing items in product search is free. No listing fees like you may find in sites such as Ebay. Also, you are attaining a potentially greater number of buyers. Even if someone is not necessary looking for your precise product, they may run across it naturally just by doing a Google search. Using product search for sellers potentially puts your items in front of the leading crowd on the web, the Google web searchers. Better yet, if you do previously have a Google account, customers can pay for your items by simply using Google checkout, offering an all-in-one solution.

Tips For Optimizing Google Product Search

Submitting products to Google Products search which is an excellent way not only to get traffic to your site, but to get orders also. Google has a huge data base of vendor’s products for sale. Here a person can search for particular products such as a book, a DVD, diamond rings, clothes, whatever they want. The result of the search will list a range of vendor’s web sites with a link to the product.

Here are some tips for Optimizing Google Product Search and the points that you should remember while creating your product feed.

Title : Use suitable keywords in the “Product Title” to match shopper queries.  Google product search engines will give your product priority.  Keep in mind people search by brand, product type, model, and other product attributes, so match your title to the customer search queries.  Product search engines also highlight the searched part of the user query, and matches do manipulate shopper decisions to click your listing.

Description: Just like the title, description also helps in product search engine results.  Keep in mind your product description must have an excellent keyword density, meaning you’ll want to use query terms more than once.  This’ll strengthen your ranking position.  The search query term will also appear highlighted in bold, and can enhance shoppers to click your listing.

Price: Product search engines also arrange products by price, so consider pricing your product affordably and competitively.

Specification: There are a lot of fields to upload information for Google product search.  Try to upload information to as many of these fields as probable for product specification, counting all attributes and features.  This’ll have a good result on your rank.

Images and Logos: These are extremely important.  Use high quality and suitably sized images whenever possible, as this will absolutely affect your click-through rate.  Because CTR is a factor in product search ranking, this is significant.

UPC Codes: UPC codes aren’t compulsory but they’re helpful.  Sometimes customers search by UPC code or sometimes certain items that lack UPC code don’t show up in a search.

Positive Reviews: Try to get as many positive reviews from clients as possible, not only do they increase trust between shoppers and your products, Google ranks merchants with positive responses more highly.  One excellent way to persuade customer feedback is to start a promotional program encouraging buyers to write reviews.  You can do this by offering a 5% discount off next procures.

 
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