search engine optimization
seo copyrighting blog
Archives
  • February 2010
  • December 2009
  • November 2009
  • October 2009
  • September 2009
  • July 2009
  • June 2009
  • May 2009
  • April 2009
  • March 2009
  • February 2009
  • January 2009
  • November 2008
  • October 2008
  • September 2008
  • August 2008
  • June 2008
  • May 2008
  • April 2008
  • March 2008
  • February 2006
   
   
Making Your Content SEO Friendly with Title Tags, Tuesday, June 17, 2008
   
 

The most important place to insert your keywords is at the title tag of the page. The nice part about blogging software is that your page or post title will automatically be transformed into both title tags and either an H1 or H2 heading tag as well. Remember that your headline should wrap your keywords in a pithy promise which perfectly communicates what the content has to provide.

Another important place where keywords can appear is on the subheadings which aid readers in navigating down the page. A resource which matches up really well with the targeted keyword phrases will find natural opportunities to restate the keywords in subheads, as an introduction to the next topical section of the page. Typically subheads are formed using the H3 tag.

SEO experts have always found that it is useful to repeat the targeted keywords in the opening sentence, as long as it can be done in a way which is appealing to the readers and reinforces relevancy. Since lot of search engines use this initial copy as the description of the article or post, you want to make sure you are accurately selling the searcher on clicking through as well.

  
   
  posted by power @ 11:18 PM permanent link   |

Post a Comment

 |

 

3 Comments:

  • Thanks - that was helpful.

  • Thx for the useful info

  • thanks a lot for your insight!

    i am still not sure if i should use the company name in the title tag though. on a SERP it does help to stick out with a brand where others just display descriptive title… or does it not?

    what about key word density? does it get _that_ much higher by not using a short company name?

Home