Make your content go viral
The word “Viral content” may sound simple but creating a viral content is not an easier task. It brings challenges to content writers to create a content that spreads very fast on the internet. The content can be of an article, a picture or can be of other types that tend to be so funny, informative or controversial in indulging people to develop keen interest of that topic. Now, know what are the key factors make content to go viral.
Emotional Appeal– The content will reach to large community only when it matches the similar emotional reaction that stands common for a large group. Focus on positive emotional responses that are in line with curiosity, amazement, interest, astonishment, administration and humor rather putting your words to negative emotional responses.
Share worthy– Create a content that is share-worthy. Marketing professor Jonah Berger has pointed out 6 steps for creating an effective share worthy content. The recommended steps are: adding triggers, social value, emotion, using stories, a common/public inspiration and practice values are the strategies have to be implemented for making the content share worthy.
Time Factor– Timing factor plays a major role in letting out the content to go viral. Analyze the content which are claimed to be most in demand at various stages (time-days-week-year) and publish the content at the right time when most needed.
Visual Appearance– Visual appeal matters a lot; go with attractive design elements, bold and subtle colors, contrast and clarity images that add supplementary effectiveness to content.
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