Role of Copywriter tools in getting payable customers
Contents on web are posted more aggressively as facts could explore exponentially in reaching the target audience. Reports state the contents being posted on internet largely fall under 3 categories: profits by sale, creating awareness and sharing information. Surely each one will have certain motive and expectations on the content what they have posted probably giving a positive impact. If you want to forcefully reach your audience it is must to enhance the readability of the copywriting text. Are you looking for payable customers? Wondered how to check the readability of your content?
Here, I highlight some of the Copywriter tools that works effective in making your content more readable
Hemingway App
The App has a set of inbuilt guidelines that can spot the common errors, highlights sentence that need split, short phrase usage, removing passive voice, common word usage, etc. You could also check for the readability score. Supposing if the score is 7, it should be readable by an average 13 year old.
Readability evaluation in Microsoft Word
It is the simple way to track your readability. Click the office button and select “Word options “. Highlight the proofing tab then click on the check box next to “show readability statistics” and click OK. Now you can access the readability of content whenever you perform a spelling and grammar check.
The tool works on the principle of Flesch Reading Ease test and the Flesch-Kincaid Grade Level
Flesch Reading Ease test
Depending on the weighting factors of word length and sentence length readability score has been determined.
90-100 : can be easily understood by 11-year-old student
60-70 : can be easily understood by 13 to 15-year-old students
0-30 : can be understood by graduates
The Flesch-Kincaid Grade Level
The Flesch-Kincaid Grade Level is widely used in the field of education. Here instead of using scores, U.S. grade level is used.
US grade 13-16 : can be understood by graduates
US grade 11-12 : can be understood by 12- 13 year old
US grade 6-10 : can be understood by 7- 11 year old
US grade 2-5 : can be understood by 3- 6 year old
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