Google has announced the free accessibility of another one of its Google Labs projects-one that is targeted to improve effectiveness in reading content on the web. The new-look news website, Google Fast Flip, will collect content from more than 40 publishers and aims to make reading articles online experience a more appealing and an interesting one. Google Fast Flip presents online news content in visual magazine format for simple browsing and speedy scanning, the manner in which people read when they have print media in front of them.



Fast flip is provided with 4 rows of content , "Sections", "Sources ", "Popular ", "Topics ".Each of these sections are further divided into a tabular format.Clicking on any of the tabs will produce the relevant results.

We selected the Sci/Tech option:



If you click on an interesting item you found on the list,you will be directed to a large image ,with a navigation device on the side to conveniently scroll either to the next or previous article.We clicked the Tech Crunch News, and we were directed to the following screen.


Google Fast Flip will bring about revenue for publishers and reproduces the magazine reading experience online.Revenue collected from the ads(see picture) appearing alongside the article will be split between Google and the relevant publisher, with content providers taking the major part of the revenue.

Josh Cohen, a business product manager at Google, stated that Fast Flip, will collect content from numerous US websites, newspapers and magazines that have opted in to the service, including the New York Times, the Washington Post and Newsweek. Cohen mentioned that this latest news website was one of numerous different experiments Google was working on with publishers to increase the online audience, engage readers more deeply, and make more money for all parties.

Google Fast Flip can be accessed at http://fastflip.googlelabs.com/

Umibozu.net,the meta search engine seems to be the need of the hour for frequent net users who need to compare the results of Google,Yahoo and Bing(previously MSN).

Will this search engine umibuzo,with the caption "Change the world" on their page, bring about a major change?



For the moment,this caption might be best to describe them, from the following features

1.The results of the search engine are obtained by simultaneously crawling Google ,Yahoo and Bing.Also there are 3 options to display the results,'Matrix' ,'User' and 'Top'.We searched for the word seo and obtained the following results:

Matrix format:



User format:



Top format:



2. The Umibuzo.net is not only a search engine but also can be used as a Bookmarking site. It offers a double advantage by by offering bookmarking features and search engine results. Bookmarking feature can be utilized by creating an account in this site.

3.Additionally once you type a keyword,along with the results of the search engine ,the link "Donate to UNICEF now!" is displayed,enabling users to make contributions to .Well,looks like they are trying to bring about a change on charitable grounds too.

4.Also the recent keywords searched are displayed on the home page of this site.



5.Additionally there are options to add your websites and to access your settings by signing into this site.

For those who like us are amused by the name Umibozu,here is a history behind the name.Umibozu in Japanese means sea bonze(bonze refers to the Chinese or Japanese Buddhist monk). It might have aquired the name bonze,as Umibozus like the Buddhist monks are said to have large ,round heads in resemblance to the shaven heads of Buddhist monks.In Japanese folklore, umibozus are believed to live in the oceans and if anyone in a ship takes the bold step to speak to it, it would capsize the ship.