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    Are Meta Tags Important For PPC?


    You are sure that there are some value for meta-tags in SEO and then what about PPC? Your ads are not going to use them. But landing pages?


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    SEO is not an advertising model like PPC


    Search Engine optimization is a technique and series of services that best helps when there are quality contents around. PPC is pay-per-click advertising, one of the marketing techniques.


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    SEO Home Search Engine Optimization Pay per Click GoogleAdWords

     

    Pay Per Click Management

     

    Though Google is not actually a pay per click search engine, Google does receive the broadest exposure of any search engine. While providing what some consider being the best search results on the market, Google produces the most sophisticated pay per click marketing program on the web, Google AdWords.

     

    Google AdWords is a quick and simple way to purchase highly targeted cost-per-click (CPC) advertising, regardless of your budget. The Google AdWords search network includes distribution through America Online,Netscape Netcenter, The New York Times, CompuServe, Earthlink, AT&T Worldnet, AskJeeves and Shopping.com.

     

    When Search engine genie creates an AdWords ad, we choose the right keywords for which your ad will appear and specify the maximum amount you are willing to pay for each click. You only pay when someone clicks on your ad. To save you even more money, AdWords Discounter automatically reduces the actual cost per click (CPC) you pay to the lowest cost needed to maintain your ad's position on the result page.

     

    Google AdWords allow specific language and county targeting. In fact, your ads reach around 225 countries with six languages and can support six currencies. They also allow advertisers to specify where the ads display – in Google search results and/or content relevant network sites. Search engine genie assures you the desired result and the right customers.

     

    Google AdWords is mathematically driven based on consumer driven relevancy. The AdWords price is a function of cost per click ad relevancy (based on click through rate.)

     

    When Overture (now Yahoo search marketing) takes a few days to set up an account - Google is almost instant (Less than 5 minutes). Google AdWords does not require a physical address. However, it does require a website. Google only costs $5 to open an account. Overture costs $50 and has a $20 monthly minimum spend.

     

    Google allows syndication to be turned on or off so that your ad can appear in front of just Google users or AOL users too. Since Overture drives most their traffic through partner sites, they do not have a feature that allows you to turn search partner syndication off.

     

    Google has automatic approval of all ads and it will list them as long as they follow the guidelines. Search engine genie makes your pay per click campaign successful and profitable.

    For more information on Search Engine Genie’s Pay per Click services, contact us at webpromotions@gmail.com

     

     
     

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