Google still leads by a major margin in search industry
Google still leads with a whopping 58% searches done by all US internet users according to comcore month report published this december 2007
comScore Core Search Report*December 2007Total U.S. – Home/Work/University LocationsSource: comScore qSearch 2.0
Core Search Entity
Share of Searches (%)
Nov-07
Dec-07
Point Change Dec-07 vs. Nov-07
Total Core Search
100.0%
100.0%
0.0
Google Sites
58.6%
58.4%
-0.2
Yahoo! Sites
22.4%
22.9%
0.5
Microsoft Sites
9.8%
9.8%
0.0
Time Warner Network
4.5%
4.6%
0.1
Ask Network
4.6%
4.3%
-0.3
* Based on the five major search engines including partner searches and cross-channel searches. Searches for mapping, local directory, and user-generated video sites that are not on the core domain of the five search engines are not included in the core search numbers.
Americans conducted 9.6 billion searches at the core search engines, representing a 3.9-percent decline versus November. With many Americans traveling and spending time away from home during the holidays, search activity typically experiences a seasonal decline during December. Google Sites saw 5.6 billion core searches during the month, while Yahoo! Sites recorded 2.2 billion.
comScore Core Search Report*December 2007Total U.S. – Home/Work/University LocationsSource: comScore qSearch 2.0
Core Search Entity
Search Queries (MM)
Nov-07
Dec-07
Percent Change Dec-07 vs. Nov-07
Total Core Search
10,030
9,636
-3.9%
Google Sites
5,882
5,629
-4.3%
Yahoo! Sites
2,249
2,211
-1.7%
Microsoft Sites
984
940
-4.5%
Time Warner Network
453
442
-2.6%
Ask Network
463
415
-10.3%
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