AMAZON PPC

Creating Precision-Driven Ad Campaigns That Boost Your Sales and Ease Your Stress

Amazon Sponsored Products Management

We Use Strategic Advertising to Maximize Your Amazon Profit Margins


Before investing your hard earned money into Amazon advertising, its important to understand that its not as simple as it may seem. Running Amazon Sponsored Products work effectively requires a planned and data driven approach.


Many clients turn to SEG after trying to manage Amazon PPC on their own, relying on trial and error. Unfortunately, this often leads to wasted ad spend and minimal returns.


Our Amazon PPC agency eliminates the guesswork with a proven approach:

  • We work with you to set achievable, realistic goals.
  • We create a customized strategy tailored to your business objectives.
  • From the start, we focus on boosting your ROI while reducing your Advertising Cost of Sales (ACoS).

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    How we Keep You Updated


    As part of our comprehensive Amazon marketing strategy, we give you full visibility into how we'll execute and optimize your advertising campaigns on both a weekly and monthly basis.


    We set clear month-over-month growth targets and walk you through our strategy in detail at every stage.

    To check maximum ROI, we make data driven adjustments each month.


    You will receive regular weekly and monthly reports so you are always informed of your work performance.


    Running a successful Amazon Sponsored Products work is essential for any seller aiming for long-term success. It's one of the key factors that determines whether your brand thrives on Amazon.


    What Are Amazon Sponsored Products Ads?

    After we have help your business with keyword research, Amazon listing optimization, brand registry, and trademark filing, you are ready to move into phase two: advertising.


    Sponsored Products is a cost-per-click (CPC) advertising format, meaning you only pay when someone clicks your ad. You have full control over your budget by setting daily limits and defining your bids per click.


    These ads appear in high visibility areas on the first page of search results and on product detail pages placing your products directly alongside your competitors. Thats why having well optimized listings, compelling images, and a competitive pricing strategy is crucial for success.


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    Amazon Product Display Ads

    At SEG, we go past internal Amazon advertising by also helping clients control external channels like Amazon Product Display Ads to boost visibility and drive traffic.


    As part of our Amazon PPC services, we help eCommerce brands in open and manage the advertising work across platforms like Google Ads, Bing, YouTube, and popular social media networks including Facebook, Instagram, Twitter, and LinkedIn.


    Our team includes PPC and social media advertising specialists who collaborate closely with our Amazon experts. Together, we create high performing ad campaigns designed to maximize conversions and deliver a strong return on investment.

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    Amazon Vendor Central Management

    Drive More Bulk Sales with a Powerful Amazon Advertising Strategy


    As a seasoned Amazon PPC agency, we also support clients looking to wholesale their products to Amazon as first-party sellers.


    If you're aiming to become a supplier by selling in bulk through Amazon Vendor Central, our Amazon marketing agency offers the expertise, tools, and resources to help you maximize your ROI.


    We create targeted Amazon advertising campaigns specifically designed to drive bulk product sales.


    Additionally, we guide you through the complexities of Vendor Central, including fee structures, minimum advertised price (MAP) agreements, and how to navigate them effectively.


    Our team works closely with sellers to help them fully understand the true cost of goods sold, marketing expenses, and MAP contract obligations.


    SEG also provides MAP policy monitoring and enforcement to ensure your pricing strategy stays protected on Amazon.

    AMAZON PPC FAQs

    Amazon PPC (Pay-Per-Click) is an advertising model where sellers pay a fee each time a user clicks on their ad. These ads appear within Amazon search results and product pages, helping increase visibility and sales.

    You bid on keywords relevant to your product. When a shopper searches using those keywords, your ad may appear. If the shopper clicks your ad, you pay the bid amount, regardless of whether a sale occurs.

    Sponsored Products: Promote individual listings in search results and product pages. Sponsored Brands: Showcase your brand with a custom headline and multiple products. Sponsored Display: Target customers on and off Amazon based on shopping behavior.

    Yes, if managed properly. A well-optimized PPC campaign can increase product visibility, drive sales, and boost organic rankings. However, poor strategy can lead to wasted spend.

    Start with Amazon's keyword research tools or third-party platforms like Helium 10 or Jungle Scout. Use a mix of high-volume, long-tail, and branded keywords to balance traffic and cost.

    ACoS (Advertising Cost of Sales) is the percentage of sales spent on advertising.
    Formula: ACoS = (Ad Spend/Ad Revenue)*100
    Lower ACoS generally indicates better ad performance.

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