Archive for October, 2008

How do I improve my Link Popularity?

Building Link Popularity is extremely important, first of all stay away from link farms, free for all links and like schemes. They don’t assist you with your Page Rank. You have a bigger alter that your site get banned from the search engines than that you take delivery of a Page Rank boost.

* Get scheduled in the internet directories (Yahoo, DMoz). Submission to DMOZ is the most important thing that you are listed in Open Directory Projects.

* Inquire additional website owners to link to you. A huge way to find other website owners who are maybe keen to link to you is to do a link popularity make sure on one of your competitors. These sites are most of the time in the similar tropic as you.

Friday, October 3rd, 2008 Link Building No Comments

Search Engine Optimization – Free Tips and Help – Part One – The Title Tag

search engine optimization is a widely misunderstood industry. Many webmasters, including myself, have been mislead by industry forums, and Internet “chatter”. Having tried many different approaches, starting in 1996: It is ironic that the methods I used back then, still hold true today, to a great extent.

Today’s article is on the infamous Title tag. Often overlooked, occasionally abused, but still effective.

What belongs in this Title? Quite simply: Your strongest Keyword, or Keyword Phrase – usually followed by your business name or personal name, seperated by a comma or dash.

You will notice that when you search for pages at Yahoo(TM) or Google(TM), you will often see the very words you used to search with, at the beginning of the result. These words are bolded, signifying relevance.

The truth is, the day and age of Meta Tags is nearly dead. What is not dead, however are the Title and Meta Description tags.

What is the best way to use the Title Tag?

Arguments will vary, but my approach follows this example: * the symbols <> have been replaced with [ and ].

[title]Widgets, John Smith[/title]

Perhaps, ultimately, only your main KeyWord, or Keyword Phrase should be present in this tag; however, it is customary to include your name, or business name. When deciding which link to follow, the end user is given more information when you include a business name.

Mathematically, the KeyWord weight of your Title tag is calculated as follows:

KeyWord Characters = K

Total Characters in Title Tag = T

Keyword Weight = K/T

In our example above, “Widgets” is the Keyword Phrase, and is a total of 7 characters(K). The total number of characters in the tag is 19(T).

K/T = 7/19 = .368 or 37%

35-50% Keyword Weight is about ideal. Repetition of Keywords in the Title used to a good technique, but I highly discourage it now. Make sure you research your Keywords well! Having problems with your dynamic (.asp .php) documents not being indexed. Make sure your code includes the ability to produce unique Title and Meta Description tags for each page. Meta Keyword tags, are, for most part useless and necessary. Title and Meta Description however are still crucial!

Thursday, October 2nd, 2008 Link Building No Comments

Submitting to Directories

To get started, be sure to get your site listed in the following directories that are crawled by the search engines:

  • Open Directory Project or DMOZ
  • Yahoo! Directory

When you are submitting to directories, be sure to take the time to find the best category for your site and read the submission guidelines provided by each directory. By following their guidelines, you will improve your chances of being listed and decrease the amount of time it takes to get listed.

There are many more directories where you can submit your site. Don’t forget to find local or thematic directories that are relevant to the topic of your site. You will be able to find many in our list of search engines and directories.

It will take time for the search engines to index your site after it has been listed in the major directories. So, be patient and expect to wait at least a couple more months before your site starts appearing in the index of the major search engines.

Wednesday, October 1st, 2008 Search Engine Optimization No Comments

Link Building and its importance

Links are a main source of generating high traffic on your website. There would be many changes in the search engines ranking procedure but one thing which would never change is the importance of links. In order to combat the changes in the search engine rankings procedure you must be able to get the links from many sites so that virtually you can have links in every site. Another move which has to be taken is the formulation of a multi marketing strategy and the usage of a host of publicity tactics so that you can generate more traffic on to your traffic and ultimately generate more revenues. It is not a good tactic that you rely on a single marketing strategy; in order to get long term stability you need to host a multiple marketing strategy.

Another important tactic of generating high traffic is that of the article publication. The logic behind the article submission is that if quality work is submitted to the different directories, it would attract many links and this is not only a one time phenomenon, people would repeatedly read the other articles and you can be sure of the repeated references. So it is important that the concept of article submission is not misused and one notable point is that if the articles are not good they would definitely not facilitate the goal of the strategy.

Wednesday, October 1st, 2008 Link Building No Comments

Why is Link Popularity so important?

Now these days, inbounds links are the one of most significant factor for getting a elevated keyword ranking, the most search engines are ranking their search consequence on the link popularity from your site. Not the quantity from the links, but the excellence of those links is important. It’s also important that the inbound links are in the similar tropic. Remember one good link can be more important than hundred bad links. Not only the search engines page ranking is important, good links creates also extra traffic to your website.

Wednesday, October 1st, 2008 Link Building No Comments
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