“Building links are just like making friends in college or your hometown, you seek out those who have similar interests," says Gardi, The senior vice president of Teoma.

Link popularity refers to the number and quality of the incoming links that are pointing to your site. No marketing tool can replace the effectiveness of word of mouth advertising. The same principle applies to website links. When a trusted site links to yours, people follow the recommendation. That is how linking works.

Search Engine Genie is an experienced hand in the field of link building campaigns. Search Engine Genie assists you in making your link building and website promotion easier and faster. We perform the following functions:

1. Find websites to link with
2. Make link requests
3. Process, organize, and manage links
4. Ensure that the search engines find or "spider" your link partners
5. Check frequently to see if your links are still on your partner's websites

We are avid about providing the best link marketing services to compliment your ongoing Search Engine Optimization programs.

Our linking building processes are broken down in to the following categories.

Reciprocal link building Directory Submission Buying Text Advertisements Buying Sitewide Text Links Buying Sitewide links across web journals / weblogs / blogs Buying Links from Related sites Article Reproduction Press Releases Pagerank Optimization / Pagerank Increase.