I heard a forum member ask this following question

"I notice that sometimes the same user will hit the same ad multiple times within seconds of each other,

here's a recent one:3:02:55pm 2:58:55pm 2:58:22pm Doesn't look like a bot, perhaps a confused user? So two questions1) Does Google Adwords charge me for each time this guy hits the ad in this span of time?2) If Google does, is there a way to prevent this person from seeing my ad after say the 2nd time they viewed it (Probably not)"

The answer for this Yes Google does detect multiple click from same IP in a short period of time. In order for Google to detect fraud clicks the clicks should be above a particular threshold level. if its just 2 or 3 clicks Google will mostly ignore it unless it happens regularly from the same IP or IP range.

TO prevent this

1. You can just block that particular IP in your adwords control panel.
2. Report to Google about the fraud activity from that IP
3. Turn off your adwords account for sometime and see what happens.

If Google detects any fraud activity they mostly refund the amount charged for fraud clicks. I feel there is nothing to worry about this issue.

Labels: google adwords

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