Adcenter recently upgraded some of the key features in their PPC programme.
Adcenter community blog reads
"This past weekend the adCenter team upgraded the user interface to add some features to make it easier for customers to manage their adCenter campaigns. In our last post, we covered "www.adcentercommunity.com/blogs/advertiser/archive/2008/04/28/adcenter-spring-upgrade-campaign-management-updates.aspx" campaign management changes; today I wanted to share changes to the reporting section of adCenter.
When you visit the Report Center, you'll see a list of your most recent 20 reports along with an auto-updated status column so you can keep tabs as reports are created and know as soon as they're ready.
We've simplified the report creation process to make it easier to create and customize reports to help you keep a close eye on your performance and adjust your campaigns as needed. We've also made changes to available date range changes to include:
New options, including "today", as requested by customers.
The date range now defaults to "last month", or choose a different time period from the drop-down.
The report display page includes 2 enhancements to help you when viewing your data:
Mouse over column headings in your report tables to view additional information.
Longer bits of text-such as destination URLs-are now abbreviated in the display to allow for easier scanning. To view the full text, mouse over the text."
Labels: MSN adcenter
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