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Impression
Impression is the number of times an ad banner is seen by visitors on the web.
Inbound links
links that point to your site from other are called inbound links which will improve your site's PageRank.
Indexed Pages
The pages on a site which have been indexed.
Information Retrieval
The field of science based on sorting or searching through large data sets to find relevant information.
Index
Index is the search engine's database in which it stores textual content from every web page visited by spiders.
Internal Link
Link from one page on a site to another page on the same site.
It is preferential to use descriptive internal linking to make it easy for search engines to understand what your website is about. Use consistent navigational anchor text for each section of your site, emphasizing other pages within that section. Place links to relevant related pages within the content area of your site to help further show the relationship between pages and improve the usability of your website.
Invisible Web
Vast amount of information on the web that is not indexed by the search engines is called as invisible web.
IP Address
Internet Protocol Address. Every computer connected to the internet has an IP address. Some websites and servers have unique IP addresses, but most web hosts host multiple websites on a single host.
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