A Deeper Look into Yahoo! Panama
This year’s Las Vegas PubCon, Yahoo! fully exposed its new “Panama” search marketing platform. Mona Elesseily of Page Zero Media had a chat with WebProNews Mike McDonald about Panama and what more changes and additions advertiser could expect from the new software. Mona is one of the finest authorities on the Yahoo! search marketing platform, and is the creator of Unauthorized Yahoo! Search Marketing Handbook.
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