Social Networking
“Google Me” Social Network…a Facebook Contender ?
News that Google is building a Facebook competitor have become more believable due to Google’s CEO Eric Schmidt confirming the launch of the social application ‘Google Me‘ into their products including email, online search, videos and maps.
The proclamation of this launch (in fall this year) comes at a very significant time. With Facebook having suffered badly from recent privacy issues, chances are that Google Me could become an immense concern for Facebook.
Google desires that ‘Google Me’ should not be just another accumulation to the product catalogue but will target at combining all their previous ‘not so winning’ social networking attempts like Orkut, Buzz and Profiles into a victorious social network.
Google CEO,Eric Schmidt recently stated at the Google Zeitgeist Conference held at Scottsdale, Arizona that “We’re trying to take Google’s core products and add a social component.” He also added “If you think about it, it’s obvious. With your permission, knowing more about who your friends are, we can provide more tailored recommendations. Search quality can get better.”
Well, we also need to wait and watch as to how Google can get such huge Facebook devotees to abandon Facebook and turn towards Google Me instead !
Google Buzz: The New Microblogging and Social Networking Tool
The new tool Google Buzz which is built right into Google’s Gmail allows you to social network and microblog in real-time.Google Buzz is a novel method to share updates, photos, videos and more as well as start conversations about the things you find interesting.Google Buzz is identical to Friendfeed and twitter.

To set up Google Buzz, proceed to www.google.com/buzz.
- Once you have signed-in with your Gmail account / Google account, you are automatically following the people you have earlier emailed and/or generally chatted with through Gmail.
- You have the option to “unfollow” anyone at any time.
- Create/update your personal information via Google Profiles.
- Begin using Google Buzz now.
Pros of Google Buzz:
Google Buzz offers you microblogging in Gmail setting and enables you to:
- Follow others, and/or be followed by other people
- Publish your posts to your friends and obtain comments right to your Gmail inbox in real-time.
- Post messages in either private or public mode.
- Share links, photos as well as videos with others.
- Import stuff from Twitter, Flickr, Picasa as well as Google Reader.
- Maintain all your social networking friends’ conversations in one location.
- Automatically eliminate useless short messages.
- Share from your Andriods or iPhones.
Additionally,Google Buzz also automatically suggests fascinating messages and filters out futile messages that you are likely to skip
Cons of Google Buzz:
The possible issues of Google Buzz include:
- It might take time for existent Gmail users to actively microblog Google Buzz.
- On the other hand, it might take much longer for non-Gmail users to begin with Gmail and then get into Google Buzz.
- It is not possible to export items into Google Buzz from the world’s biggest social networking site Facebook.
- When you post on Google Buzz, your message will not appear on the most trendy micro-blogging service Twitter’s Tweets.
Social Media Marketing to improve sales
There is a myth that exists among several companies that SEO is meant for companies that exist in the IT field.But one company has proved this incorrect by utilizing the concept of search engine optimization in order to increase their sales figures.EmbroidMe,which is the largest embroidery franchise has succeeded in increasing their sales figures tremendously by incorporating a SEO campaign.
EmbroidMe utilized the feature of Social Media such as Twitter and Facebook to order to improve their visibility.As more and more people are actively using the search engines to obtain information in the internet,companies are turning towards SEO in order to improve traffic.EmbroidMe found that there was a tremendous improvement in branding in all of their 450 locations.
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