SEO

What’s the best way to determine a web page value?

What’s the best way to determine a web page value?
The best way to determine web page value is treating the outdated pages and getting rid of multiple pages.
It is believed that out-of-stock product pages are not at all useful to any visitor but still carry a lot of weight. So it is necessary to do something worthwhile for the visitors and to take SEO power for granted. Outdated pages can be made worthwhile by the following:
Preserve the page and add “Related product” section.
Put some new content on the old URL and move the old content to a new URL.
Delete the pages and let the return from 4o4 header (if any of the page that has no value at all).
Move the pages to archive and amend internal linking to “leak” less internal PR.
Keep the pages but remove all references from the site; if they have to little value then think about that.
Redirect the pages to new relevant version of 301.
Next is to get rid of some multiple web pages without loosing rankings or getting in to any sort of penalties. WebMasterWorld thread discusses the issues of removing multiple low quality pages as a benefit to the users.
But before deciding what to be done to these pages it is necessary to first define its SEO value. At the WebMasterWorld forums a thread was discussed on how to evaluate the worth of page, so how can a page SEO value can be determined?
Having a toolbar PR, Organic Ranking and Traffic are bad indicator. Pages with Graybar PR get many Google referred traffics and back links too. Organic Ranking cannot be a good performance indicator because ranking come and goes as and when. There are many criteria that influence rankings like Google personalization, Geo targeting, new “Search Wiki” Google feature, new competing pages, etc. just like ranking traffics are also temporary. Traffic comes and goes accordingly. Therefore, with help of this SEO value of pages cannot be determined. But external in-links can probably be a good indicator and with the help of external in-links SEO value of page can be determined because if the page is able to pass PR it does have value.

Best tools of search engine genie

Welcome to Search Engine Genie, through Search Engine Ranking and Directory placement it generates high quality traffic to your website. To build the viewer trust and loyalty and also to find online advertising opportunity, Search Engine Genie works with the customer to develop marketing strategy for website. Though there are 1000s of search engine optimization but the quality of provided by Search Engine Genie makes it special.
All the promotion methods of Search Engine Genie are researched and tested in order to provide you with the most up-to-date technology that is available. It works in such a manner that your website gets placed in the top search engine in keyword categories than any search engine submission optimization service. Most of our clients are listed in the major search engine. There are more than thousands subscriber to our websites. We Search Engine Genie provide free SEO tools which helps to verify optimization of your pages. These free SEO tools provided by Search Engine Genie help you to optimize your pages in right way for right keyword.
Now, let us discuss about the best tools provided by the Search Engine Genie:
Google Sandbox Checker Tool
Google Position Checker
Google Bot last accessed Date
Yahoo Position Checker
Competition Finder Tool
All Search engines back-link Checking
OutBound Links Checker Tool
Mod rewrite Rule Generator Tool
Content To Code Ratio Test Tool
Google Sandbox Checker Tool: This Google sandbox checker helps you to check whether your site is in Google’s sandbox for given keyword. You can enter your keyword and URL in the given field and then click submit. The tool will tell you where your site is placed in Google’s sandbox.
Google position checker: the Google Position Checkers helps you to check whether your URL appears in the first 1000s results of your chosen keyword and it will also tell you which position it occupies.
Google bot last accessed date: This tool helps you to check when your website was last accessed by Google.
Yahoo Position Checker: this tool helps you to check the position of your site in Yahoo Search Engine. Why use Yahoo position checker when you can actually find your site through Yahoo search directly?
Our rank checker decreases your burden a lot by avoiding digging through 100s of websites. Regular users of our tool are well aware that the position checker is a very good tool to check rankings for your website. Our tool checks and gives you the exact position of ranking your website is ranking in Yahoo search results. When you do a manual search its difficult to see where your site is hiding and its difficult digging through 100s of sites. We know being a SEO company how difficult it’s to manual check yahoo and get the rankings.
Competition Finder Tool: This tool helps you to find your competitors and anchor tags of their web page with which you can compare yours.
All Search engines back link Checking: this tool helps to check your back link and tells you how many website are linked to your site. Back-links are important factor in search engine optimization knowing your site back-links as well as your competitor site’s back-links is very important when it comes to search engine optimization and rankings. The more and better quality your back-links are better your website ranks in top search engines. This tool shows your back-link data from various important sites like Google, Yahoo, MSN, Alltheweb, Altavista etc. Today ranking in top 3 search engines means a lot to most of the websites. We show back-link data of all the top 3 search engines here. Note: Google back-link data is not so accurate Google shows much better list of back-links when you check the data using Google webmaster tools. Our tools just checks back-links using Google search which is not accurate. Back-link data we get from Google is just an estimate of what back-links you will have for your website. For a more accurate Google back-link data use Google Webmaster Tools. Website popularity is an important factor in your search engine ranking.
OutBound Links Checker Tool: this tool will give you the top 10 URLs whom you are linking to form your website.
Mod rewrite Rule Generator Tool: This tool helps to rewrite long complicated URLs with multiple query strings into short URLs more ideal for search engines. Most of the search engines today don’t understand complicated URLs with too many parameters. Our tool will rewrite all the parameters and will make the URL look like an html URL or a directory type URL which search engines like to crawl. Though Google is much more sophisticated now and can crawl complicated URLs, Google is not the only search engine out there. So it’s important to keep your website search engine friendly for most of the search engines.
Content To Code Ratio Test Tool: Though not the best tool at search engine genie still I consider this tool a cool tool. This tool was long term pending development but after we released it we were surprised to see the massive response we got from regular and new users of this tool. Every day 100s of people use this tool and they come back to our website to use it regularly. This tool crawl a website and separates the ratio contents with code on a web page. Some search engines are keen on seeing how much text a website has and this tool is ideal to get that information. For added benefit we also give out the percentage of text on the webpage.

SEO experiment keyword rich links webmasterworld member

A webmaster world member asks “Hi guys, I am doing an interesting experiment on two of my more throw away domains. The experiment is testing to try and determine more information about how linking to the homepage affects rankings. The testing involves various controls – linking to the root domain from the nav only using ‘home’, linking from the nav using ‘main keyword’, linking from nav using ‘variations’ of keyword, linking from content only (while nav links saying home) to home using ‘keywords’ etc, etc.
First, I should mention some points about the domain.
4 years old Owned by me Dedicated IP Canonical comdomized HTML only Ranks top 5 in Google.com for main, second and third keyword phrases. Total of 90 pages, all unique content (written by me)
Testing was done over a 3 month period, with grace periods in between testing.
Here is so far what I have found. Might tell us a little about the threshold and re ranking filters
1. Linking home from every page in content using the same keyword caused 6 page drop in rankings.
2. Linking home using keyword in nav on all pages caused the same drop.
3. Link home from every page in content using variations caused a 3 page drop.
4. Linking home from the first 10 pages listed in google.com for site:domain.com/* brought increased ranking (from 5th to 3rd)
What is really interesting is that I gotten this down to the ‘by page’ factor. When I *slightly* cross the threshold and add links to two extra pages, and then wait until they are cached, I tip the scales and drop, to page 6.
What is further interesting is that linking home from content using variations of keywords WAS quite effective to a point, after which the site plummeted.
As well, this might point to a ‘hard line’ being crossed in terms of threshold, at one point I had the website going between position 4 and 51-60 for the same keyword every second day (flipping back and forth)
My test will be about trying to -950 the website by being ridiculously deliberate in nav linking, and then seeing if I can reverse the results by removing those (and how long it takes for the trust to be reinstated to the website) “

SEO firm sued by attorney General – Washington business

SEO firm sued by attorney General:


Visible.net and Captures.com accused of violating consumer protection and telemarketing laws
SEATTLE – The Washington Attorney General’s Office is suing a Redmond-based seller of e-commerce services whose failed promises to rev up Web traffic for small businesses drove many customers to file complaints.
“When it comes to Internet search results, every small business wants to pull rank,” Attorney General Rob McKenna said. “Merchants hoping to increase their online sales paid thousands of dollars to Visible.net and Captures.com but didn’t always receive the top listings and other services they were promised.”
The lawsuit announced today by the AGO was filed late Wednesday in King County Superior Court. It accuses Visible.net, Captures.com and their owner, Gilbert Walker, of violating state consumer protection and telemarketing laws.
The defendants also do business as WebMarketingSource.com and sell Web site design, search-optimization and other Internet marketing services, along with providing e-commerce services to process online purchases for merchant customers. They promote their services through their Web sites and by telemarketing. Packages include an initial startup fee of $3,749.99 up to $9,749.99 plus a monthly fee of $39.99 to $99.99.
Senior Counsel Paula Selis, an assistant attorney general who heads up the Attorney General’s Consumer Protection High-Tech Unit, said the Attorney General’s Office and Better Business Bureau have received nearly 90 complaints about the defendants, showing a pattern of recurring problems since at least 2005.
The suit accuses the defendants of the following violations, among others:
Failing to register with the Department of Licensing as a commercial telephone solicitor and failing to provide written confirmation of a consumer’s rights under the Commercial Telephone Solicitation Act.
Misrepresenting the ability to significantly increase traffic to customer Web sites by achieving top search-engine rankings and failing to deliver other promised services.
Falsely claiming an affiliation with other marketers including Specialty Merchandise Company, a so-called drop-ship wholesaler.
Claiming that its customer service representatives can be reached at any time when, in fact, customers are often unable to reach representatives and sometimes do not receive return calls.
Failing to provide refunds or honor cancellation requests.
Continuing to bill the credit cards of some consumers who have attempted to cancel and submitting alleged debts to collection agencies.
The state is seeking civil penalties and consumer restitution in addition to a court order halting the deceptive practices.”

World on economical crisis – a pictorical presentation

World on recession a funny indication:

SEO Spam again needs to stop to get good name for SEO industry

We need to top these Spam SEOs and SEO companies from sending out bulk mails to get some good name for ethical SEO companies. Their claims are ridiculous.

“Hi,

The purpose of this letter is to introduce “88888888888Solution.” – an India
based company and Our link popularity service.

We have been handling SEO and link popularity campaigns since last 2.5
years for our numerous satisfied clients across the glob. We’ve strong
and experienced team of Link popularity experts, who has expertise to provide
high quality, ethical and theme based links. We do not use any shortcut
tricks, software and FFA/Spam/web rings site while creating links and most
importantly, we charge very nominal for phenomenal service, please see
below to get an idea about our methodologies for link popularity campaigns
:

Our Approach for securing links :

(a.) First of all of we analysis the campaign to get familiar with current
statistic, relevant industry and competitors, It makes us easy to approach
right link partners.
(b.) Second step includes creation of database of relevant websites which
are to be requested for Link Exchange through emails and form submissions
– if they have implemented form for link exchange.
(c.) In 3rd step : we manually draft emails as a link exchange request
to webmasters through Outlook express, we offer our web directories/site
to webmasters for link back basically, we follow 3 way link exchange process
which yields a ONE Way link for client’s campaign.
(d.) Finally, we provide link backs to those webmasters who revert us positively
to finished off with link exchange.

We ensure that we never indulge in any Spam activities as we never send
follow up to webmasters who do not respond to us in our first email and
If someone doesn’t agree with 3 way exchange we simply delete his/her id
from database.

Please get back to me for any information/queries.

Eagerly looking for your earliest reply.

Thanks & Regards,

Sales Team

:

Will effect of US subprime crisis the end of sky scrapers?

Image depicting fall of Lehman brothers US 4th largest bank,

lehman brothers US subprime crisis

SEO widget – SEO statistics widget launched.

We recently developed a cute tool which will display your,

Alexa rank, Google data yahoo data, Pagerank and other search engine data on your website. Please check out your New widget here. http://www.searchenginegenie.com/widget/seo_statistics_widget.php

This widget is a must have for your website it shows who is online on your website. This is an additional feature apart from the other features.

Search Engine Promotion Widget

Spammer Gets Jail – AOL user spammer gets jail

A spammer who spammed AOL users badly with his junk pharmacy spam got 26 months of Jail term. I am sure the Jail term he got is something he deserved. I wish all email spammers in this world gets Live jail terms. They are terrible low lifes.

Spammer Gets Jail posted on 21/7/08

Google’s Amit Singhal talks about technologies behind Google

Amit Singhal – Google Fellow and senior Google scientist has come up with a beautiful explanation on how well the technologies work behind the ranking algorithm of Google,

I agree with Amit that Search has come a long way from being a just a search engine to understanding more of users queries on what they want. Now Search engines can understand synonyms, complicated queries, language queries and a lot more of these type of stuff that were once far away from Google.

As per Amit Google has grown to a massive index from what it had been before. Now they have an index in multiple tera bytes before it used to be some Gigs Only. Now Google’s advancement in understanding pages had come a long way before it used to just be the keywords on the page title, and the backlink anchor text now it has become much more better. As he points out in the article even without the phrase “galleria sprovieri londra” the site sprovieri.com ranks No.1 because Google has much more sophisticated system to identify the authority of
a site.

Some of the examples he has given for understanding queries is excellent. Kofee annan is for someone searching for kofi annan and Google does say whether you are looking for it, similarly when someone searches for Dr.Zhivago then he is actually searching for a Dr with the name Zhivago where as when he is searching for “rodeo dr” he is actually searching for Rodeo Dr a road . similarly he talks about other queries like “back bumper repair” ramstein Ab, b&b ab which searches for Bed and Breakfasts in Alberta.

The most surprising query is the one where he talks about the new york times square’s famous church. Obviously New york times or Ny times refer to the famous magazine or website Nytimes.com. Now when a search like “new york times square church” Google has to figure out that its actually about the church in Madison square New york. Now when you check the query Google actually understands it pretty well and guides to the right site. Similarly as Amit Points out understanding the users are an other major factor. Google has to be the best in figuring out where the users actually came from that way they have the option to understand and deliver relevant results based on their local area requirements. Google does this very effectively.

Overall Google has been doing a great job and i wish Amit and everyone behind Google’s algorithm to bring more innovative things

Official Blog post here
Vijay,

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