How can I optimize my site on a small budget?

Keen Agents from Glendale, CA asks, “How does someone begin to SEO their site on a small budget in an overwhelmed industry such as real estate?”

I’ll give you the same answer regardless whether its real estate or any other industry. I think there are a couple of things to bear in mind. No. 1 start with a small niche, don’t say I’m going to rank 1 for real estate or whatever your trophy phrase is. Its probable better to concentrate on individual neighborhoods or individual markets or may be going to a consumer market is a little bit of a big thing to grasp at once. So maybe you want to go for a small sliver of the market, the niche that you can be well known for and then build your way outward. Build your reputation up; build your rankings up as you get to be more well known. The other factor is to be creative. If you have the same brochure way of site as everyone else in the industry, there is no reason for someone to link to you or even remember you. But if you have some sort of compelling thing about your website then, it could be a blog with a distinct voice; it could be you can really make amusing videos; it could be that you come up with fantastic advice, look for some unique angle. So start with a unique niche and try to be creative and how you tackle it and that can probably help you out quite a bit compared to a bunch of different competitors in your industry.

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