Google Instant-A Dramatic Break From The Conventional Google Search Experience

Google displays its role as the leader of search engines by relentlessly pushing technology to its limits, with the launch of Google ‘Instant’.The new feature ‘Google Instant’ that was launched yesterday, is a huge enhancement to its search platform as it displays result as the user types ,without even clicking on the search button.

Within the next couple days, Google will be launching a new enhancement to its search platform with its newest addition of Google Instant.  Google Instant is a new feature that shows results to the user as the user types, without even touching the search button. Infact every letter the user inputs, updates the search results in view of that. It was really exciting to watch this major transformation today created by Google.

Google has always been an supporter of simplicity, Google estimates the latest improvement can save around 2-5 seconds for every search. The new system also enhanced on the prediction feature that’s been utilized by Google and many of the other search engines like Yahoo, MSN, and Bing. The smarter prediction will help guide users through their searches, making it simple even if you’re not precisely sure what your  searching for.

The following corresponding output was obtained while typing in each of the  letters a s m in the search:

Marissa Mayer, Google’s vice president of Search Products stated that the user benefits of Google Instant are numerous but the primary one is time saved. Mayer announced the novel feature at the company’s launch event in San Francisco yesterday.

Google Instant is presently only available for desktop searches, but the company announced that it is at this time also working on the mobile version, which will be released soon.

Tags: bing, Google, google instant search, Marissa Mayer, MSN, Search Engine, SEO, Yahoo

Exclusive SEO Training Seminar in India by Global Internet Marketing Guru, Bruce Clay

Bruce Clay,international Internet Marketing Guru is on his first visit to India to carry out an exclusive 3 day SEO Training Seminar from 3rd to 5th of August 2010 in Gurgaon,India.

The 3 day Bruce Clay SEO Training Program will reveal how to develop rankings of a website in search engines as well as increase traffic to the same. This program is efficiently intended for Online Marketers & Advertisers, Entrepreneurs,Webmasters, IT Managers, SEO Analysts, as well as people working within the Search Engine Optimization and Marketing Industries. The Training Program is based on over 10 years of search engine research and includes SEO basics to advanced concepts and methodologies.

Bruce Clay has been conducting SEO training for over 8 years with courses now held in United States, Italy, Japan, South Africa as well as Australia.

This exclusive 2010 SEO Training Program comprises of rising trends & practical strategies for Social Media. It also includes popular topics like receiving high rankings in search engines and escalating click through rates from searches.

Tags: Bruce Clay, Internet Marketing, Rankings, Search Engine, SEO, Social Media

Google Buzz in the field of SEO

Google Buzzhas already created a buzz with its comparison with Facebook and Google. Additionally,it was infamous for its privacy lapse,though Google seems to have sorted it out.However there is another important aspect of Google Buzz which cannot be ignored,which is its importance in the field of seo.Few include:

• Feature of Indexing – The most rational explanation is that Google Buzz can be used for quick indexing of new content. So in order to obtain to get a new page indexed post it on Buzz or better include a buzz button.

• Facility of keyword research – One can use buzzzy.com,which is the third party Google Buzz search engine to find out popular keywords presently. They’re displayed on the homepage itself as “popular searches”.

• Helps in link building – Google Buzz does not use “nofollow” as Google moves away from this option. Twitter included nofollow to all links in tweets as well as its profile pages. Some people include their Twitter feed to Buzz in order to get it rightly indexed and followed.

• Organic Search Results – Google Buzz items presently don’t appear correctly in real time results on Google yet but there is every chance that it will appear soon.It could be one of the major reasons Google introduced Buzz, to contend with Twitter for attention.

• Microblogging Phenomenon- Though majority of people compare Buzz to Twitter and Facebook, in reality it is rather a Tumblr and Posterous rival. It’s quite good for content you just drop quick without much commotion. Tumblr and Posterous are still much superior but Google is bigger. So choose one.

Google Buzz: The New Microblogging and Social Networking Tool

The new tool Google Buzz which is built right into Google’s Gmail allows you to social network and microblog in real-time.Google Buzz is a novel method to share updates, photos, videos and more as well as start conversations about the things you find interesting.Google Buzz is identical to Friendfeed and twitter.

To set up Google Buzz, proceed to www.google.com/buzz.

• Once you have signed-in with your Gmail account / Google account, you are automatically following the people you have earlier emailed and/or generally chatted with through Gmail.
• You have the option to “unfollow” anyone at any time.
• Create/update your personal information via Google Profiles.
• Begin using Google Buzz now.

Pros of Google Buzz:
Google Buzz offers you microblogging in Gmail setting and enables you to:

• Follow others, and/or be followed by other people
• Publish your posts to your friends and obtain comments right to your Gmail inbox in real-time.
• Post messages in either private or public mode.
• Share links, photos as well as videos with others.
• Import stuff from Twitter, Flickr, Picasa as well as Google Reader.
• Maintain all your social networking friends’ conversations in one location.
• Automatically eliminate useless short messages.
• Share from your Andriods or iPhones.

Additionally,Google Buzz also automatically suggests fascinating messages and filters out futile messages that you are likely to skip

Cons of Google Buzz:
The possible issues of Google Buzz include:

• It might take time for existent Gmail users to actively microblog Google Buzz.
• On the other hand, it might take much longer for non-Gmail users to begin with Gmail and then get into Google Buzz.
• It is not possible to export items into Google Buzz from the world’s biggest social networking site Facebook.
• When you post on Google Buzz, your message will not appear on the most trendy micro-blogging service Twitter’s Tweets.

Search Engine Strategies in Germany for SES Berlin conference on Nov 24-25 2009

Source : prweb.com

Buzz 140-Twitter Unconference

Social Media Marketing to improve sales

There is a myth that exists among several companies that SEO is meant for companies that exist in the IT field.But one company has proved this incorrect by utilizing the concept of search engine optimization in order to increase their sales figures.EmbroidMe,which is the largest embroidery franchise has succeeded in increasing their sales figures tremendously by incorporating a SEO campaign.

EmbroidMe utilized the feature of Social Media such as Twitter and Facebook to order to improve their visibility.As more and more people are actively using the search engines to obtain information in the internet,companies are turning towards SEO in order to improve traffic.EmbroidMe found that there was a tremendous improvement in branding in all of their 450 locations.

Digg removes its controversial tool: "Shout"

Shout made it easier for users to send a story they liked the most directly to other people who employed Digg.In certain circumstances,it was very useful and it helped in some of the stories to catch more attention.On the other hand,shouts was mostly utilized for spamming due to which some users decide to turn it off.Another major problem with this feature was that those links, stories that received shouts were better rated .Due to this, all the users started shouting most of their stories.

Digg in the beginning tried to reduce the value of Shouts tool,in order to eliminate the above problems,but finally removed it completely.Now Digg had added buttons to enable sharing of stories on Facebook or on Twitter.This big move has a possibility of driving more people to Digg,though it enables people to drive people to other sites.

Google Launches Profile Search:

Yahoo provides enhancements for BOSS

Yahoo Search BOSS, for Build Your Own Search Service, is a new Web services platform that enables Web developers access to Yahoo’s search technology. Precisely,it’s opening up access,initially in the form of so-called application programming interfaces and in future through custom services from Yahoo and other partners to its Web, news, and image indexes.The goal of BOSS is to nurture innovation in the search industry.BOSS allows access to Yahoo!’s investments in crawling and indexing, ranking and relevancy algorithms including powerful infrastructure.