Google algorithm
Google rolls out “Farmer” Update Globally
Google has rolled out their updated algorithm “Farmer” globally which will degrade low quality content sites. They have also announced on their blog that they will incorporate users’ feedback also in certain situations. Google recently came up with two options for its users to block low quality content websites, Chrome extension and a block link where the users could block sites in their search results once they proceed and return to the search results page. They have also mentioned that user’s feedback will be considered as a secondary data since the new updated algorithm is capable of identifying sites that carry low quality content. This was rolled out in US before and now globally with minor updates.
Googles’ updated algorithm in effect
To provide the most relevant content for the users, Google has revamped their algorithm recently. Google says that this upgrading is designed to reduce rankings for low-quality sites (sites which are low-value add or users, copy content from other websites or sites that are just not very useful) and claims that it have an impact over 11.8% of the queries. This update also provides better rankings for high quality sites (sites which possess original and good content, in-depth reports, research, analysis etc. Google also adds that these changes not only rely on the feedback, they have received from the “Personal Blocklist Chrome Extension“(which they launched last week) but also from the Blocklist data they have gathered with the sites by their algorithm too. Google consider this as a great step in their commitment towards better user experience and keep working for more updates for page quality. Google is launching this change in the US only, but will roll out around the world soon.