search engine

Google updates Gmail to become more quicker and simple

Google has introduced a new feature that makes Gmail service quicker than before. The new feature will send email in the background, and the user could do multitasking while the email is being sent. One should turn it on from the Labs tab in settings and Gmail will send your email silently and also allows you to check your inbox, compose new message and chat with people simultaneously. You could also send more than one mail at a time in the background. But make sure that you close your Gmail or shut down your computer only after the mail is sent otherwise you will lose your message.

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Google brings out Instant Previews for Ads

Google in addition to the instant previews for Google.com brings the same feature for Ads too. This feature will allow users to view the graphic overview of the Ads landing page which will help them to proceed with the right content they are searching for. This upgrade is beneficial for both the users and the advertisers making it easier for the user to explore their content and also for the Advertisers to woo the right customers towards their products. Instant previews for Ads has been rolled in the US and will be rolling out globally in the coming weeks.

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After much delay, Google says ‘Bye’ to Google videos

“Google Videos” the only video sharing service prior to YouTube is going to shut down by the end of this month. By April 29, 2011 Google Videos will not be available but users could download their videos till May 13, 200 and Google has informed its users through email to re-upload the same in YouTube. Google Videos was launched on January 2005 and holds millions of videos so far and YouTube was acquired in 2006 but since the latter got much popularity by 2007 Google videos stopped accepting uploads and now they have announced the closing of the same.

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A Visual amalgamation of search engines results- Yometa

Yometa.com has launched a visual search engine which provides search results from Google, Yahoo and Bing on a single screen.

The search results will display as Venn Diagram on three different colors representing the respective search engines and offer its users a visual representation of their search results on how they rank in three search engines simultaneously. According to Yometa.com, there is only 3% overlap in search results for the top 100 search terms which means that 97% of the results on the three search engines vary since their algorithms are different in assigning relevancy to each websites. Through Yometa.com, you could get search results on a single page without spending time in each. The three main features of Yometa.com are

* View search results simultaneously from Google, Bing and Yahoo.

* Users could navigate through the search results according to the relevance by browsing through the Blue boxes on the left side.

* Users also have the privilege to view results from each search engines separately (Google, Bing, Yahoo) and also from combination of search engines like Google/Bing, Google/ Yahoo, Yahoo/Bing or all the three (Google, Yahoo, Bing).

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Google rolls out “Farmer” Update Globally

Google has rolled out their updated algorithm “Farmer” globally which will degrade low quality content sites. They have also announced on their blog that they will incorporate users’ feedback also in certain situations.  Google recently came up with two options for its users to block low quality content websites, Chrome extension and a block link where the users could block sites in their search results once they proceed and return to the search results page. They have also mentioned that user’s feedback will be considered as a secondary data since the new updated algorithm is capable of identifying sites that carry low quality content.  This was rolled out in US before and now globally with minor updates.

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Bing Launches Business Portal

Bing brings a new way for the Business owners to explore it by creating and controlling their online listing in order to gain positive response from their customers. This new feature for business allows owners to create deals and promote their offers on both Bing desktop and Bing Mobile.

The BBP (Bing Business Portal) will replace the Bing Local Listing Center (LLC), and all existing listing on LLC will automatically directed to the Bing Business Portal.  To start exploring this feature in Bing for your business, first of all you need to claim your business listing in Bing. This can be done either by phone or PIN (which is sent by email). You could enhance and manage your listings by confirming your identity as the owner of business listing. You are also given privileges to add photos, holiday hours, languages spoken, etc and also links to your Website, Facebook Page and Twitter Url. Hotel business can further explore by listing menus either by creating one in the BBP or giving a link to the existing menu. Those who wish to be listed in the mobile should design a mobile menu for their customers to view in their mobile device. BBP also gives you the option to edit and add six categories and keywords to offer your viewers a better picture. These preferences are created in order to optimize your listing in Bing so that customers could reach you and your business listings.

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This is not stopping here. Bing offers a means to promote your business by permitting you to create discount coupon, rebate, and promotion etc through ‘Deals’.  You can also specify a category (dollar amount, dollars off. percentage off, etc) and also give details of the same and promote it on your business listing page and Facebook page without wasting a single penny. Once you are finished creating Deals, then you can publish them on your Facebook Business Page.  Businesses with Deals will be displayed on Bing desktop search results, as well as on the Deal tab from the Bing for Mobile browse homepage (m.bing.com).

BING

Discover Bing Business Portal http://www.bing.com/businessportal and woo more customers.

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Free Phone Support for ‘Google AdWords’ customers

In an effort to further support the AdWords customers, Google has offered free phone support. This is apart the email and online support they are offering at present. With this additional overhaul, Google is trying to provide superior customer service. They have announced on their blog that this additional support is to meet the demand of existing customers to speak to an expert in Google. They will be rolling out Phone support for all their existing AdWords customers in US and Canada who are having a Customer ID, hence reach an Google expert at 1-866-2 from Monday- Friday 9 am -8pm.

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Google Lab launches “Page speed”

Google Lab has launched Page Speed, a new tool for the webmasters which helps users to analyze the website and get suggestions to optimize the website. The website analysis can be done not only by the admin but also the users. All you have to do is to enter the url of your website or the one which you would like to check. On top you receive and overall score of your website out of 100 score and then suggestions under three categories viz High priority, Medium Priority and Low priority. Again under each category there are options such as “Optimize images” or “Minimize Redirects” which is hyperlinked to provide you more information as well as on how to fix the problem.

In addition to this there is one more feature where you can avail the Page speed suggestions for the mobile version of the page, especially smartphones.

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Google updates search solution for e-commerce websites

GoogleThis new feature will give retailers the flexibility for setting online promotions as well as to show consumers local product inventories. It will offer a more customizable search experience on the e-commerce website making shopping more interactive by providing sophisticated tools for retailers to manage the shopping experience on their site.

The following are the new features Google offered for Retailers

Search as you type- This is the instant search facility where you get product results as you type.

Local product availability- Products in the local or nearby stores will also display.

Enhanced Merchandising- Google’s merchandising tools help retailers to easily set query based landing pages and to create promotions that display related search queries in retailer designated banner areas.

Product Recommendations (Labs): To help consumers discover related products, by showing shoppers what other people viewed and ultimately bought.

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Google Unveils +1, a new social tool

Challenging its greatest rival, Google has gone one step ahead introducing a social search button +1. Having some similarity with Facebook’s “Likes” this new feature will allow people to personally endorse or promote search results and web pages. This proves that Google has been undertaking various steps to stay on par with Facebook. The +1 button will appear next to Google search results provided only once the users are logged in.

Once you click on the +1 button it indicates that you have shared your link publicly to your social network. In the same way when you do Google search, and if any of your friends have shared some results it will list right below the search results. You can use your profile to see all of your +1’s in one place, and delete those you no longer want to recommend.

Google says that search becomes relevant by utilizing this feature. “The beauty of +1’s is their relevance—you get the right recommendations (because they come from people who matter to you), at the right time (when you are actually looking for information about that topic) and in the right format (your search results), Google posted on their blog.

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