SEO
New Feature in Gmail ” Smart Labels”
Google has added one more feature into their cart. Apart the one they have launched last year “Priority Box” which will automatically sort your incoming mails and leaves an option for priority messages, This new one titled “Smart Labels” will help you to classify and organize your email. In order to access the same you have to turn it on from the Labs tab in settings, post which it will automatically categorizes and labels your incoming Bulk, Notification and Forum messages. All the mass mails such as newsletter and promotional email will go into Bulk and gets filtered in your inbox by default. If you have already activated some filters and labels to organize your mail, you could replace it with Smart Labels.
Blekko banned 1.1 Million Sites from Its Search Engine
It seems that every search engine is having a cleanup. Recently Google has updated their algorithm by giving a boost up for some websites and a downfall for someother as per the quality of the content. Now Blekko is a going a step further by banning 1.1 million websites from its searches. They had already removed around 20 websites including eHow, Answerbag (Demand media), but the main difference between Google and Blekko in updating the algorithm is that while the former had sorted the websites based on the content by demoting the sites, Blekko removed them completely, so that it will never ever appear in Blekko.
Blekko announced on their blog that they have brought out this change with the help of ‘Adspam algorithm” and claim that this algorithm is the first of its kind to find spam rather than rank results. The algorithm is designed to identify pages which are spam and abolish before they appear in search results. They have given an explanation about “Adspam” algorithm in their blog. It says that “is a machine-learning algorithm that examines pages for a specific spam signals — the presence of multiple display ad positions on a single page and thin to zero content. Unlike algorithms used by other search engines, AdSpam is being used in conjunction with human curation to detect to continue the War on Spam.
Bing offers Best Travel results
Bing has been working hard to become a fierce competitor for Google as well as to bring out the best search results. For the same they are coming out with unique search engine experience with their search results and partnerships with big players such as Facebook, Twitter tec. For the last couple of months they brought out many search patterns. Now they have partnered with one of the top travel search site KAYAK to offer the best travel services which can meet all your expectations. This partnership provides a comprehensive travel search results for the users to make decisions fast and easier. You could avail wide list of travel results such as flight fares from multiple cities, airports and airlines in the US. So why waiting, explore Bing’s new feature and analyze whether they had done a good job.
Bing launches “Deals”
Bing have partnered with The Dealmap, to launch Bing Deals. By launching this, Bing offers you an excellent way to navigate the web and get the best results instantly. The Dealmap is a leading source for people to find and share the best local deals, so Bing have just utilized this to provide outstanding results for its users.
You will see “deals” from m.bing.com (iPhone and Android)on the homepage and once you proceed you could access top deals (30%-40% off) featuring the very best offers from your own area/location.
It is not just daily top deals; you could even find the ‘nearby’ places such as restaurants, spas, theaters etc and their special offers and could browse by category to narrow down your search and get accurate results.
Once you find your relevant deal, you could access/ claim from the deal provider or share it with friends via email. You could also see for a business opportunity, Bing will highlight any available bargains below the business listing.
You can also get deals at home on your desktop by searching the name of the business on Bing. If there is a deal, they will display it with a green deal icon. You can avail more information like reviews, images, maps by proceeding with the detail page.
A makeover for Google Profile
Google takes the effort to make you more appealing to the world. Yes they have made some changes on the “Google profile” which they have launched two years back making it easier to control and enhance your public profile. As the new update rolls out, existing users’ profile will get updated automatically to the new style. To update and add to your profile, click on the new “Edit Profile” button. Since the profile is created to give you an online presence, Google will ask you to provide the exact name which you are commonly referred to the real world.
Though this feature is good for individuals, Google will start working for businesses to engage with their customers.
Google updated Google docs with new features
Google has expanded Mobile editing in 44 languages and more page sizes in Google documents. This was apart the one they have launched earlier which was only in English. With this feature in effect, you can edit your documents in 45 languages on Android with Froyo (version 2.2) and on iOS devices (version 3.0+) including the iPad.
Also they have increased the print sizes, now there are eight more print sizes in Google spreadsheets, including tabloid, statement, executive, folio and A3, A5, B4 and B5.
Google’s ‘Recipe View’ helps you to find better search results for Recipes
Google here comes to help you search results for recipes. For those who search for recipes in Google will get a lot of results which may not be always recipes alone. In the past, once you type the text in the search box, you get results which may not meet the specifications, but with this new feature , you could find the right recipe with ratings, ingredients, and pictures displayed on the search results. You could even narrow down your search, customise, filter the way you want based on the ingredients,cooking time, and calorie count etc. After typing for a recipe or ingredient on Google, select ‘Recipes’ in the left hand panel on the search results page, you get relevant results… it is really amazing .. try it out
2011 Google Toolbar Page Rank Update
Google Toolbar Page Rank underwent minor updates in the past few months.However many webmasters were waiting for a major update for the past couple of months,as the last major update was on April 3,2010.There was only 1 main update in 2010,while the previous year 2009 witnessed 5 major updates.
At the beginning of this new year 2011, the first major update was seen on Jan 20,2011.
A list of all the recent updations can be viewed here
Some views on the importance of the Page Rank : http://www.seroundtable.com/pagerank-update-jan11-12832.html
The Performances of Google, Yahoo and MSN in 2010
The world of search engine technologies has been altering at an extraordinarily fast rate. Even from one year to the next, one can view major trends in how the search engines are faring.
Based on the report release by Hitwise, 2009 witnessed Google in the top spot, Yahoo Mail in second spot, the core Yahoo search in the fourth spot, Microsoft’s Live Mail in the sixth spot, the Yahoo search page in eighth spot, and MSN in ninth spot. This signifies that 6 of the top 10 sites belonged to one of the search engine giants.
Presently, in 2010, Facebook has reached the number one slot. The Yahoo properties remain chiefly unaffected; Yahoo Mail is now in third , the core Yahoo page is in fourth, and the Yahoo search page is in ninth. For the time being, Microsoft seems to be creeping up. MSN grabbed the number 6 slot, and while Live Mail dropped to position eight, Bing crept into the tenth slot.
Though it may look like Yahoo and MSN are closing the gap on Google, it should be noted that there’s a major gap between the second and third slots for 2010. While Google’s third place ranking is from having around seven percent of all online traffic, Yahoo Mail’s third place position depicts only about three percent.
The above study is based on pages that obtain visits most recurrently, and is based far more on repeat visits than it is on exclusive visitors.
Google Instant launched for iPhone, Android mobile
Google,the search engine giant has introduced the mobile version of its predictive search tool, Google Instant, for Apple iPhone and for a number of Android models.
Google software engineer Steve Kanefsky stated that with Google Instant on mobile, they were pushing the limits of mobile browsers and wireless networks. The mobile users would probably notice a huge improvement in speed while searching. This has been made possible with the help of new AJAX and HTML5 implementation for mobile that dynamically updates the page with fresh results and eliminates the need to load a new page for each query .
For enabling Google Instant on mobile devices, users have to tap the ‘turn on’ link on Google’s site on mobile phone.Also,users can disable it by clicking the ‘turn off’ button.
People with phones running Android 2.2 and iPhones and iPods running iOS 4 can enable Google Instant.