Microsoft Hopes to Capture a Big Part of Chinese Search Market
The Chinese search market is very productive with a value of $293 million in Q3 2009. Microsoft is hoping to intensify the popularity of its Bing search engine in China. The software giant announced that China is its chief strategic market for search.
China is such a significant market to search firms as it is home to the world’s leading internet population with more than 350 million users. Bing has been available in China as a beta product for sometime now, but has not made a considerable impact in the market so far.
No comments yet.