What will happen to SEO in 2009?
What will happen to SEO world in 2009 is guessing about what the engineers and product developer at Google have been working for last so many months or year. According to me, I feel that paid link war have not really come good in the 2008 but let’s hope better for 2009.
Google is maturing fast so we can tell that any changes that are decided to be made are tested for long internally before it get released in the market for external testing. The hot news in 2008 was that Google did not do much in penalizing link buyers and sellers. PageRank penalties are very scary tactics and most of the site has reduced their traffic due to their links being penalized for buying and selling.
We all are aware of the fact that Google has spent the last 12 months working on the pattern matching algorithms to detect and devalue paid links. This means very little to the link seller because it doesn’t mater them whether the links they sell pass weight or not.
The link acquisition strategy that was working for past so many years will not continue further once the Google perfect this algorithm. Most of the blatant link buying we see in the UK comes from in-house SEO teams rather than SEO Company. These in-house SEO team realized that all the SEO Company are buying links. These SEO in-house teams don’t keep latest SEO trends and waste thousands of pounds in buying useless links.
Another big issue that came up was how to handle link acquisition for new clients. Google has to cleverly watch all links buying pattern so that the link that is bought is not devalued. However if the link is spread out over few months with lot of natural link built in then Google would never be able to detect a link pattern and link would be highly valuable.
Article marketing, Article submission, Article directories for SEO increases traffic to your site
Article writing gives you an opportunity to increase the page rank of your website. The only thing you need to do is to spend little time to write informative articles that is useful to others. Articles tat you write can be submitted to best articles directories such as Articledashboard.com, ezinearticles.com, goarticles.com, isnare.com, and articlealley.com.
Article marketing is the best way to promote your business or website and also to increase traffic to your site. In simple terms SEO uses some keyword optimization to achieve better place or rank in search engine which result in more visitor to your site which in turn results in sales for your business. Google offers a site ranking system known as page rank. Good page rank to your site is given on basis of quality of your website content and number of back links to your site. A website with more and more back links hold better position in the search engine.
Once you have completed your article, make a list of article directories where you wish to submit your articles. Then create a free account before you submit the article. Then make your submissions. Articles directories must approve your submitted articles before it get added to the article directory.
Try to make your article interesting and factual. While writing articles make sure that you describe the content of the articles and also it contains all the keyword associated to your subject. Do not bunch the article together in single paragraph, layout it in short paragraph so that it is easier for the visitor to read it because they rarely read the large section of the text.
While article submission most of the article directories provides you with the resource box in which you can actually place your name and little information about yourself, this is a hyperlink to your money making opportunity. This link help to create back link your site which will increase both visitors and search engine placement. Make sure you don’t link directly to affiliate site they may decline, instead link to your own site and add your affiliate link there.
Few things which Google should do with this New Year
I want Google to introduce few more services and product this year and I wish new services and product to be like
- To connect all services and apps together. I mean when you Gmail your photo to your friend, I want Google to upload the same to Picasa Web also. And allow more integration and more space on Picasa Web.
- Google presentation should be compatible with PowerPoint. It should allow saving and editing of pdf attach from Gmail to Gdocs.
- Google should allow users to get OpenId like blogger for Google accounts and Google Apps.
- Profiles of Google should be expanded and integrated like face book.
- Google sites should be more or less similar to blogger and allow html, scripts and iframes. It should allow posting no. of comment like blogger comment function.
- Google should chrome for Mac.
- It should digitize more of old newspaper around the world.
- It should also digitize microfilm and books from the Family History Library in Salt Lake City, UT.
- There should be sitemaps for images so that it helps to get more images into image search with keywords site owners provide.
- Google should update Google Music search to include videos and song samples. Google should allow graphical AdSense ads but excluding animations.
- Google should introduce separate drive call GDrive. More and more coverage in Google Earth is required.
- Google should allow the user to send even Exe files from Gmail.
- Synchronization of Itunes/iPhone to google calendar.
- Other thing that I always wanted to see from them is a tool to locate and integrate datasets with similar axes, and then build reports and graph based on them and grand central coverage in UK and Europe.
- I want see a much better bookmark manager.
- A Google should have a central console which would contain all the Google web applications a user uses, so he logs on to the console, one button pressed would open whichever application he chooses within a shell so it easy to swop in between.
- It should gears support for Gmail and calendar.
- There should be integration between Grand Central and Gmail contacts.
- They should improve Android in order to support more than one Google Apps accounts.
- Google to take over Microsoft so that we can make a even better operating system. SMS support in Gmail for India.
- There should be Community chat room in Orkut.
- They should now introduce movies in you tube. There should be transparency in how they rank, search results is the only long term way to prove that they are not tampering with search engine to make more money.
These are the few wish which I want the Google to fulfill it as soon as possible this will help more and more users to use G-products.
Why Social-Bookmarking help SEO?
Social bookmarking allows the users to store, organize, share and search bookmarks of web pages. Social bookmarking enables the internet users to access and add their favorite bookmarks from any computer. To organize these bookmarks personalized and informal tags are used. These sites helps to measure the popularity of the given site compare to other site. Basically, everything on this site is someone’s favorite. All you need to do is have look on it.
There are lot of uses and need of using social bookmarking like it helps to share your favorites with friends, family, coworkers and anyone else you wanted to. By creating a shared account by a group t collect and organize bookmarks that are useful to entire group. In short, social bookmarking saves lot of time. It helps to share information sitting at home on your own system. As today time is so precious.
Social bookmarking also helps SEO due to its immense popularity of being in front page. This also increases traffic to your sites. In long run, number of inbound links to your site will increase and regard you as a link reference. Social bookmarking uses this method of increasing traffic as their media platform with the viral marketing campaign.
Therefore, social bookmarking is a great way to increase traffic and potential customer to your website. But in order o be successful social bookmarking, you are required to provide the content that worth and has value in it.
Google webmaster holiday ideas
Google compiled a list of quick and simple tips for websites preparing for the holiday rush. For online and offline retailers, we understand that your website is a big part of your business, especially this time of year. Whether it’s to make the sale online or to increase foot traffic to your brick-and-mortar location, your web presence is a critical part of your business plan. The tips below are fast, free, and can make a big difference.Verify that your site is indexed by Google (and is returned in search results)Check your snippet content and page titles with the site: command [site:example.com] — do they look accurate and descriptive for users? Ideally, each title and snippet should be unique in order to reflect that each URL contains unique content. If anything is missing or you want more details, you can also use the Content Analysis tool in Webmaster Tools. There you can see which URLs on your site show duplicate titles or meta descriptions.
Label your images accurately
Don’t miss out on potential customers! Because good ‘alt’ text and descriptive filenames help us better understand images, make sure you change non-descriptive file names [001.jpg] to something more accurate [NintendoWii.jpg]. Image Search is one of our largest search properties, so you should take advantage of it.Know what Google knows (about your site)Check for crawl errors and learn the top queries that bring traffic to your site through Webmaster Tools. See our diagnostics checklist.Have a plan for expiring and temporary pagesMake sure to serve accurate HTTP status codes. If you no longer sell a product, serve a 404. If you have changed a product page to a new URL, serve a 301 to redirect the old page to the new one. Keeping your site up-to-date can help bring more targeted traffic your way.Increase foot traffic tooIf your website directs customers to a brick-and-mortar location, make sure you claim and double check your business listing in Google Local.
Usability 101Test the usability of your checkout process with various browsers. Ask yourself if a user can get from product page to checkout without assistance. Is your checkout button easy to find?
What’s the best way to determine a web page value?
What’s the best way to determine a web page value?
The best way to determine web page value is treating the outdated pages and getting rid of multiple pages.
It is believed that out-of-stock product pages are not at all useful to any visitor but still carry a lot of weight. So it is necessary to do something worthwhile for the visitors and to take SEO power for granted. Outdated pages can be made worthwhile by the following:
Preserve the page and add “Related product” section.
Put some new content on the old URL and move the old content to a new URL.
Delete the pages and let the return from 4o4 header (if any of the page that has no value at all).
Move the pages to archive and amend internal linking to “leak” less internal PR.
Keep the pages but remove all references from the site; if they have to little value then think about that.
Redirect the pages to new relevant version of 301.
Next is to get rid of some multiple web pages without loosing rankings or getting in to any sort of penalties. WebMasterWorld thread discusses the issues of removing multiple low quality pages as a benefit to the users.
But before deciding what to be done to these pages it is necessary to first define its SEO value. At the WebMasterWorld forums a thread was discussed on how to evaluate the worth of page, so how can a page SEO value can be determined?
Having a toolbar PR, Organic Ranking and Traffic are bad indicator. Pages with Graybar PR get many Google referred traffics and back links too. Organic Ranking cannot be a good performance indicator because ranking come and goes as and when. There are many criteria that influence rankings like Google personalization, Geo targeting, new “Search Wiki” Google feature, new competing pages, etc. just like ranking traffics are also temporary. Traffic comes and goes accordingly. Therefore, with help of this SEO value of pages cannot be determined. But external in-links can probably be a good indicator and with the help of external in-links SEO value of page can be determined because if the page is able to pass PR it does have value.
A role of SEO consulting specialist and how to find them
When you look in to finding a SEO consulting specialist, there are few recommended places you can start with. One way is simple to search them Via Google. Many, if not all consultants in this field advertise online. Just go to their site and take a look around. How well it match your own in content and feel? Working with SEO consultant specialist is just like investigating any other business opportunity. Another way to go about finding a SEO consultant specialist is to go through some of directories that will categorize them for you. These directories are places where consultants themselves have left their information and serve as of a yellow pages listing for people in the field. These directories are distribution release useful, so that the client can post review of the services they received. Make sure that you check the review area thoroughly before you commit anything to anyone. But at the same time it does not necessarily mean that bad review in professional in question is bad at his job.
Finding a good SEO consultant can position your website far ahead of the competition, in particular if you are just getting started. When people carry out searches, they are looking for immediate appropriate information where to send press release problem and if you are the first link they find to click, you will have a huge advantage over your competitors. Because of this, a SEO consulting specialist can help your business move forward quite quickly. Always be sure to look into their methods. One technique that SEO consulting specialists will often do is offer to host your website. While there are several other reasons to do so, that is putting you in a network of related but not competing services? There are also some strategies that will not help you in the long run. If SEO consulting offers you more hits, but its providing them by hiring people to go to your site, the traffic to your site increase, but your business will not world press release. On the other hand, a SEO consulting specialist who really understands the way search engines operate and can suggest solid technique, like what to add to your site to bring more relevant business to it or who can work with things like targeted pay per click advertising can turn out to be someone quite important to your business.
If you are looking into finding a SEO consulting specialist, make your choices wisely and always make sure that you get a specialist who will explain to you what he is doing and why.
Cuil denies spamming our blogs with comment spam
Cuil’s official denial of comment spam with cuil.com link
“We’ve received a few reports of spam comments on various blogs that “advertise” Cuil, among other sites. We at Cuil would like to assure everyone out there that we have nothing to do with this. We have not and would not engage in this activity. It is likely that someone is posting links to sites such as ours in an effort to disguise their true intent and trick comment filtering systems. Search engine guru Danny Sullivan of Search Engine Land has commented on one post agreeing with this line of thinking.
So, to put the record straight: it’s not cool, and it’s not us. We use the Web too, and these kinds of things annoy us as much as they annoy you.
As a side note, we encourage webmasters to use the nofollow attribute for links in their comments and forums. Google (and others) indicate they use this as a signal to ignore links. If this practice becomes more common, perhaps we can discourage these people from bothering with these posts in the first place.
Happy searching and enjoy the holiday season!”
Offensive Google AdSense Ads Showing Up On Publisher Sites
The member of WebMasterWorld forum who runs Google AdSense was stunt to see that Ads that are being run are of nude Asian Women in the Site. He has no idea that those Ads got there and is extremely disgusted that the Ads was placed on his site which now makes him guilty by association.
This has caused him to remove Google AdSense from his site. It was an illegal Ad. It is not the first time; another man who is running Google AdSense on the children’s website discovered adult and teen gay chat room ads on their site. When the parents of those children complaints they said it is Google’s responsibility.
At the though the parents stop visiting the site, ultimately it was the mistake of the publisher. What the publisher do next? He actually stopped using the Google AdSense.
The most specific ad from the Asian Women is likely to be just some overseas bridal program. This issue is very offensive and so Google should consider filtering further. Again, by association, the publisher gets held responsible and Google is bound to lose revenue when the publisher pulls out of the AdSense program.
Message center info through Google API
The webmaster tool has just launched the Message Center GData API as a part of webmaster tools API. For those of you that are not familiar with GData, it’s a protocol for reading and writing Data on the web. GData makes it very easy to communicate with many Google services, like webmaster tools. The webmaster tool GData API has been updated to allow you to get even more out of webmaster tools, such as setting graphic location or your preferred domain. If your site targets user in a particular geographic location, you can actually use our geographic tool to provide us with information that will help us determine your site appears in our country-specific search results and also improve our search result for geographic queries. This feature can be used only with the top-level domain, such as .com or .org. and if no information is entered in webmaster tools, we will continue to make geographic association largely based on top level domain and the IP address of the web server from which the context was served.
The webmaster tool GData API already allows you to add and verify sites for your account and to submit sitemaps programmatically. With the help of these webmaster tool GData API you can also access and update site-specific information. This is useful when you have large number of sites. With the webmaster tool API you can perform hundreds of operations in the time that it would take to add and verify a single site through the web interface.
This message center is nothing but just to get personalized information from Google in our webmaster console. Initially the message will refer to search quality issues, but over time we’ll use the message center as a communication channel for more types of information. For our webmaster outside US we are also pleased to tell you that message center is capable of providing in all supported webmaster tools languages (French, Italian, German, Spanish, Danish, Dutch, Swedish, Russian, Chinese-Simplified, Chinese-Traditional, Korean, Japanese, etc.), across all countries.
Until now you were only able to access through the Message Center section of webmaster tools but now you can access even through GData. This way you don’t need to continually check your messages in webmaster tools, you can retrieve the messages feed automatically and be informed as soon as possible of any critical issues regarding your sites.
Source: Google Webmaster central blog
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